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From TikTok Shops to Target Plus to AI Tools: Jessie Chen of ChannelEngine on Social Commerce and the Latest Seller Trends
Global eCommerce Leaders Podcast
27 minutes 45 seconds
3 weeks ago
From TikTok Shops to Target Plus to AI Tools: Jessie Chen of ChannelEngine on Social Commerce and the Latest Seller Trends
In this insightful episode of the Global eCommerce Leaders Podcast, we sit down with Jessie Chen, Go To Market Lead at ChannelEngine, for a masterclass on the future of marketplaces and global eCommerce. Jessie unpacks ChannelEngine's evolution from a European startup to a global integration powerhouse, reveals new trends in seller and consumer data, explores the surge in TikTok Shop, and offers sharp advice on mastering hybrid 1P/3P models and leveraging AI to drive cross-border growth.