In Kenya, farmers have been growing coffee beans for well over a century. This beloved beverage still sustains livelihoods across large parts of the country today – and not only those of farmers, but along the entire length of its coffee chain, from growing to processing to consumption. But now, as climate change and land degradation take hold, while demand for coffee skyrockets, it’s more crucial than ever for Kenya’s coffee industry to rethink the way it operates and find new ways to deliver value for local people. In this episode, we chat with experts Elijah Kathurima Gichuru and Anne Fidelis Itubo to learn how Kenya can build sustainable value chains and implement a landscape approach in its agricultural sector, especially in coffee and cocoa production.