In this week’s episode, we sit down with Monica Walls, founder of Keca's Usna, a lipstick brand rooted in empowerment and authenticity. Monica’s story is one of courage and reinvention—leaving behind a corporate HR career in Silicon Valley to pursue a long-held dream of creating a beauty brand that inspires confidence. She shares how her brand was born, the lessons learned in building a business from the ground up, and what it really takes to bring a product to life in a competitive industry. From navigating challenges in production and marketing to building a community of real women who represent her brand, Monica’s journey is a reminder that success often starts with taking a leap of faith. If you’ve ever thought about making a change or chasing a dream that’s been on your mind for years, this episode will give you the motivation to start. Let’s dive in!