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Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
Girl Get Visible- Hosted by Akilah Thompkins-Robinson
100 episodes
5 months ago
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Marketing
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All content for Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business is the property of Girl Get Visible- Hosted by Akilah Thompkins-Robinson and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
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Episodes (20/100)
Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
Future-proof your business in the age of AI
AI is no longer just a tool—it’s becoming a team member and a competitive edge. In this solo episode, Akilah breaks down the four critical ways AI is transforming online business and reshaping our industries—and how entrepreneurs can stay ahead of the curve. Whether you’re already using tools like ChatGPT or SEO Assist, or just starting to explore automation, this episode will help you shift from using AI casually to building a strategy that makes your business AI-resilient. If you want to lead, not lag—when the next wave of tech hits, this conversation is a must-listen. In This Episode, You'll Learn: How to audit what AI is already doing in your business The difference between AI that assists and AI that acts for you What it means to build with AI, and how that creates new revenue and retention opportunities How to spot the tasks, services, and offers AI might replace—and what to do about it Why AI-powered systems (like the database reactivation bots Akilah is building) are the next smart hire for solopreneurs What Ryan Deiss’s "retirement"  signals about where the industry is going  Tools & Resources Mentioned: Last AI Episode https://girlgetvisible.com/the-dark-side-of-ai-google-and-open-ais-chat-gpt-content-theft  SEO Assist Live Demo – Try one of our content flows https://seoassist.com/demo  Is Your Website AI-Ready? Quiz – See how visible your content is to AI-powered search https://seoassist.com/aieoready/ Schedule a Chat About AI – Explore how AI can save time and scale your business https://tidycal.com/heygirl/aichat Ryan Deiss Retirment post https://www.facebook.com/ryandeiss/posts/pfbid0Tk8a8tb7S8b4z6MYt6i6deWEsjTCTmSUH7xKPfZuNydtSxwrYmo3TGeh6JQ5uRmal Nicki Saunders Go High Level review https://www.youtube.com/live/X7JXadcMID8?si=XQZoARDEcFWoZMks Want the Behind-the-Scenes?Follow Akilah on TikTok https://www.tiktok.com/@akilah_girlgetvisible to watch her document the real-time buildout of AI systems, bots, and business experiments. Share this Episode:If you're serious about staying relevant in this new tech era, send this episode to a business bestie and rate the podcast, it helps more founders future-proof their business too.
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5 months ago
36 minutes 8 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
Busy Is a Four Letter Word: How Slowing Down Can Help You Thrive  with Kishshana Palmer
In this episode of the Girl Get Visible podcast, Akilah sits down with the powerhouse Kishshana Palmer to have a real conversation about what it truly means to step out of corporate, let go of the "busy badge," and lead with intention. Kishshana's new book, Busy Is a Four Letter Word: A Guide to Achieving More by Doing Less, hits on a truth many women 40+ know too well: staying busy isn’t the goal—building a life and business you love is. Together, Akilah and Kishshana break down why unlearning hustle culture is critical for women as grow into purpose, how to rethink leadership for your next chapter, and why rest and intentionality are real power moves. This is a must-listen for every woman ready to pause, pivot, and lead differently. Guest Spotlight: Kishshana Palmer, CFRE Kishshana Palmer is an author, coach, trainer, podcaster, and keynote speaker. She is the foremost expert on the future of collaborative leadership and building thriving high-performing teams. Her ethos stems from the belief that we have to build together—and it starts by looking within. She’s an evangelist for the idea that having amazing talent is the #1 competitive advantage in business, and she focuses on ensuring that talent—at every level—can help create the most vibrant cultures of philanthropy. Kishshana is the founder of The Rooted Collaborative, a global learning community for Black and brown women in the social sector, and the host of ManageMint Made Easy (formerly Let’s Take This Offline: The Podcast for Everyday Leaders). When she’s not starring in the “Life of My Queenager” (okay, it’s not a real show—but it could be!), she’s dropping powerful insights about leadership and life. Think Claire Huxtable with a side of Blanche Devereaux. What You’ll Learn in this Episode: Why busyness is not a badge of honor—and how to break free from it How to apply Kishshana’s RETHINK Method for leadership and personal growth The real cost of code-switching and performance-based validation Why slowing down is the smartest strategy for women leaving corporate How to lead high-performing teams while maintaining your personal peace Key Quote from Kishshana Palmer: “You don’t have to earn rest. You have to reclaim it—and redesign what success looks like for yourself.” Resources Mentioned in This Episode: Kishshana’s new book: Busy Is a Four Letter Word – Order it here The Rooted Collaborative community Rethinking leadership, team culture, and how we define success How SEO Assist can help you work smarter, not harder, when building your brand 🎯 Action Steps: Read Busy Is a Four Letter Word and start unlearning the busy trap Redesign your daily schedule around intention, not urgency Book a Content Power Hour to learn how to create more content in less time—and make your next chapter more powerful than ever 🔗 Connect with Kishshana Palmer: Website | Instagram | LinkedIn  
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6 months ago
1 hour 11 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
How to Get Featured in Large Publications in 2025 with Cindy Rodriguez Constable
If you’re a coach, consultant, or service-based business owner looking to expand your reach and grow your audience, this episode is for you. In today’s conversation, we’re talking about the power of getting featured in large publications like Forbes, Business Insider, and Time—and how it can take your business visibility to the next level. My guest, Cindy Rodriguez Constable, is a communications strategist and business growth expert who has been featured in top-tier outlets such as Entrepreneur, Forbes, Addicted2Success, and Business Insider. She’s the co-founder of Ubora Advisory and has helped countless entrepreneurs build their authority and increase revenue by leveraging media coverage. Cindy’s expertise and insights will show you how to pitch effectively, get paid for your contributions, and use these opportunities to build your audience and credibility. In this episode, Cindy shares: What qualifies as a "large publication" and how you can pitch to them. How to craft a compelling pitch that catches the attention of editors. The difference between earned media and pay-to-play press opportunities. How to use local or hyperlocal publications to your advantage. The common mistakes entrepreneurs make when pitching to publications—and how to avoid them. Resources Mentioned: PR Pitches – Cindy’s tool for pitching to publications – PRPitches.com Ubora Advisory – uboraadvisory.com Twitter’s #JournalRequest and Blue Sky for finding journalist pitches "The Big Forbes vs. Forbes Coaches Council" – understanding pay-to-play vs. earned media About the Guest: Cindy Rodriguez Constable is a global consultant, TEDx speaker, communications strategist, and business growth expert. She is the co-founder of Ubora Advisory, where she helps entrepreneurs turn their expertise into sought-after media authority. Cindy has been featured in top outlets such as Entrepreneur, Business Insider, Forbes, Time, and more. A former CFO of the city of Ocala, Florida, Cindy has a unique perspective on both sides of the consulting desk. She’s also a digital nomad, having visited over 30 countries, and is passionate about helping business owners leverage media visibility to grow their businesses. Why You Should Listen: If you’ve ever dreamed of seeing your name in a major publication, or you want to learn how to get paid for your thought leadership, this episode is packed with valuable tips and strategies. Cindy gives you the tools to confidently pitch, get published, and turn that visibility into real growth for your business.  
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7 months ago
1 hour 5 minutes 29 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
Stop Tech Overwhelm! Smart Automation for Thought Leaders & Entrepreneurs
Feeling overwhelmed by tech? You’re not alone! In this episode of Girl Get Visible, I sit down with Kronda Adair, CEO of Karvel Digital, to discuss how thought leaders and online entrepreneurs can simplify marketing, stop tech overwhelm, and leverage smart automation for growth. If you’re tired of juggling too many tools and struggling to streamline your content marketing, Kronda shares practical strategies to help you harness automation without getting lost in complicated tech setups. Learn how to use automation to repurpose content, engage your audience, and free up your time—so you can focus on what really matters in your business. What You'll Learn in This Episode: How to reduce tech overwhelm and make automation work for your business The first thing you should automate to save time and energy What’s really behind the fear of automation (and why you NEED it) The difference between marketing and systems automation (and how they work together) How to use your blog content as a foundation for marketing automation Kronda takes the time to answer some of my biggest tech questions like: What’s the easiest way to get started with automation if I'm not tech-savvy? How can automation help entrepreneurs pivot without losing momentum? What are some common mistakes people make with automation? How do I choose the right tools for my business without feeling overwhelmed? How often should I review and update my tech stack for efficiency? If today’s conversation helped you cut through tech overwhelm and simplify your business, don’t forget to subscribe, leave a review, and share this episode with a fellow entrepreneur who needs to hear it!  #TechAutomation #Entrepreneurship #MarketingAutomation #### Resources Mentioned & Where to Find Kronda: 🔗 Karvel Digital Website: [https://Karveldigital.com](https://Karveldigital.com)
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8 months ago
59 minutes 51 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
The Future of Business: AI, Data, and Entrepreneurship in 2025
Welcome to today's episode of the Girl Get Visible Podcast, where we dive into the world of entrepreneurship and share valuable insights to help you succeed in the business world. In this episode, we sit down with entrepreneur and expert Katrina Young to discuss the importance of preparing your business for success in 2025. Katrina Young is a seasoned entrepreneur with a background in marketing, project management, and technology. As a CDO and CTO fractional, Katrina specializes in technology, digital solutions, and AI, with a focus on sustainability and ethical AI practices. During our conversation, we discuss Katrina's list of 25 Ways to Leverage Metrics, Analytics, and Data for Business Growth in 2025, especially with AI. Katrina shared this post in Dec and I had to have her on to discuss some of her insights from the list. https://www.facebook.com/share/p/19jkucexey/Katrina shares the significance of data-driven decision-making, the integration of AI in business strategies, and the necessity of ethical considerations when utilizing AI technologies. She also highlights the importance of competitor benchmarking and data-backed storytelling to set your business apart and attract your target audience. Throughout the episode, Katrina provides valuable tips and insights on how entrepreneurs can leverage technology and data to stay ahead of the curve in 2025. Whether you're looking to optimize your digital presence, enhance your storytelling, or navigate the competitive landscape, this episode offers a wealth of knowledge to help you thrive in the ever-evolving business landscape. Key Questions Answered in the Show: 1. How can entrepreneurs prepare their businesses for success in 2025? 2. What role does data play in shaping future business strategies? 3. How can ethical considerations impact the adoption of AI technologies? 4. Why is competitor benchmarking crucial for staying competitive in the market? Resources Shared in the Episode: - Book Recommendation: "Future Ready" - Connect with Katrina Young on LinkedIn at Katrina Young Consulting  Don't miss out on this amazing conversation with Katrina Young as we explore the intersection of technology, entrepreneurship, and business strategy. Tune in to gain valuable insights and inspiration for taking your business to the next level in 2025.
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9 months ago
42 minutes 55 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
Navigating the Transition From Solopreneur to Agency Owner with Tasha Booth
In this episode of the Girl Get Visible Podcast, Tasha Booth joins the show to discuss her journey from being a solopreneur to becoming an agency owner and now a coach for agency owners. The conversation focused on the mindset shifts, team building, and process changes she needed to make to shift and scale her businesses. Tasha not only shares her journey but the insights she uses now to coach 100s of agency owners, including insights into hiring practices, team management, tool selection, and transitioning from running an agency to coaching.   This episode is perfect for service providers, agency owners, and VAs,  looking to grow their businesses, build successful teams, and possibly become your own agency. Tasha Booth shares her expertise in transitioning from a solopreneur to an agency owner, managing teams, and implementing efficient tools and processes to drive success in the business.   Questions Answered in the Episode: 1. How do you know when you've officially transitioned from a solopreneur to a full agency? 2. How do you find the right team members that you would make client facing? 3. What is a good expectation around test projects with potential team members? 4. How do you handle the transition of implementing new tools in your business? 5. What strategies do you use for offboarding clients when sunsetting an agency? Make sure to check out Tasha's upcoming workshops and events for additional support and guidance in growing your agency.   For more information and to connect with Tasha Booth, visit her website (https://tashabooth.com/). You can also follow her on Instagram at [@thetashabooth](https://www.instagram.com/thetashabooth/). Don't miss out on the next Agency Subcontractor Job Fair happening on January 22nd. Register early for access to exclusive workshops and resources to set yourself up for success in the agency space. Visit [tashabooth.com/jobfair](https://tashabooth.com/jobfair) for more details and to secure your spot.
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10 months ago
42 minutes 7 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
Bridging Influence and Advocacy: Ayesha Patrick's Journey to Visibility
In this Girl Get Visible Podcast episode, Akilah sits down with Ayesha Patrick, a social media influencer, author,  and passionate advocate for psoriasis awareness. Ayesha shares her inspiring journey from becoming an accidental influencer influencer using her platform to advocate for important causes. With a focus on integrating personal experiences with social media strategies, Ayesha's story is a masterclass in building a personal brand and using visibility for social impact. If you're a professional woman or entrepreneur aspiring to become an authority in your industry, this episode is a must-listen. Ayesha's journey exemplifies how you can blend your passions, personal stories, and professional pursuits to make a meaningful impact. Whether you're looking to amplify your advocacy work or enhance your business presence on social media, Ayesha provides actionable insights and real-world examples that can guide you on your path to becoming a recognized leader. What you’ll learn about Influence and Advocacy in this episode The importance of having the right team and tools in place to make your content creation sustainable. The importance of bringing awareness to your important causes like Ayesha did for psoriasis within communities of color. Balancing multiple passions and causes with a professional career. Building a personal brand that authentically represents your multifaceted life. The  role authenticity plays in creating content and building a personal brand How can professional women integrate advocacy and personal causes into their business and social media strategies? What metrics and tools does Ayesha rely on to measure success and optimize her content strategy? Ways to Connect with Ayesha Connect with Ayesha on Instagram: (https://www.instagram.com/sisterswithpsoriasis) Learn more about Culture Clix Media: (https://www.instagram.com/cultureClix media) Ayesha’s LinkedIn: https://www.linkedin.com/in/ayesha-patrick-msm-psal-12a06a42 Join the conversation in the SEO Growth Mob Facebook group, where you can connect with other like-minded professionals and entrepreneurs working to get visible and make an impact. Share your thoughts on the episode and explore new strategies to elevate your brand and advocacy efforts. Final Words: Remember, it's about taking the first step. Fear forward, fail forward, and embrace your journey to visibility. As Ayesha says, the only way to know if something will work is to try. Don't wait for everything to be perfect; start with what you have and let your journey unfold. More about our guest Ayesha Patrick: Ayesha Patrick, a New Jersey native, wears multiple entrepreneurial hats. Co-owner of Hive Vibes Lifestyle and Culture Clix Media & Photography, LLC, she's a Content Creator, Copywriter, and Social Media Manager. Additionally, she serves as the Brand Development Manager and Partnership Coordinator for an emerging fitness brand. Ayesha's diverse roles extend to her favorite side hustle, Bargain Bae Boutique, where she thrives in thrift and resale across various platforms. Beyond entrepreneurship, she's a public speaker and contributing writer for Plaquepsoriasis.com, Healthgrades, and webMD. Invested in health and wellness, Ayesha actively supports the National Psoriasis Foundation, advocating and mentoring for women of color with psoriatic diseases. Filling a gap in resources, she founded The PsoriaSis Collective and established an online support group called Sistas With Psoriasis. Currently, Ayesha contributes as a Patient Research Partner in a 5-year psoriatic disease study led by the University of Rochester. Guided by Matthew 6:33 and Ecclesiastes 11:2, Ayesha integrates these scriptures into her life and business, steering her through various ventures with purpose and conviction.
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10 months ago
42 minutes 56 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
Supportive Communities: Turning Procrastination into Progress
Welcome to another engaging episode of the Girl Get Visible Podcast! Join us as we dive into a critical aspect of entrepreneurship: the power of community and support. Today, we’re joined by the incredible Marissa Loewen, a dynamic business strategist and the Founder of the Create the Rules Catalyst. Marissa shares her wealth of knowledge on how genuine support and collaboration can propel your business forward. Key Discussion Points: 1. The Importance of Real Support: Marissa and Akilah emphasize the significance of having a true support system that goes beyond surface-level friendships or endless idea-sharing. Discover how the Catalyst community is structured to foster real progress, offering both strategic insights and hands-on assistance. 2. Understanding Community Dynamics: Learn about the different roles individuals can play within a community and the importance of finding one that aligns with your personal and professional needs. Explore how communities can be inclusive and adaptable to diverse types of entrepreneurs — from makers to service providers. 3. Navigating Challenges in Business Support: Marissa discusses common entrepreneurial hurdles like procrastination and imposter syndrome, sharing strategies to overcome them. The role of neurodiversity and inclusivity in business and how communities can better serve varied needs. 4. Choosing the Right Community: Tips on selecting a community that genuinely fits your style and business goals, avoiding the traps of popular but non-aligned groups. How to ensure your community supports authentic growth rather than promoting a one-size-fits-all approach.   5. Breaking Barriers: Addressing fears around intellectual property within a community setting and how to foster an environment of mutual respect and collaboration. The power of leaving a community that's not serving you and the courage it takes to make that decision for your growth.   6. Tools and Strategies:  Marissa shares her favorite business tools, including GoBranch for virtual community building and the importance of using SEO tools like SEO Assist. Unconventional ways to leverage SEO and other innovative strategies to enhance visibility and business growth. **About Our Guest:** Marissa Loewen is a business strategist who specializes in creating ecosystems where entrepreneurs can thrive. With a focus on inclusivity and authentic community building, Marissa's Catalyst community is revolutionizing how support is delivered. Known for her vibrant approach and keen insight, she helps business owners transform obstacles into opportunities for success. Resources Mentioned: Create the Rules Catalyst: To learn more about this supportive community Mariss'a Favorite Tools GoBranch Claude SEO Assist Audio Pen. Whether you're struggling to find your footing or looking to scale your impact, this episode delivers actionable insights and inspiration to help you thrive in your entrepreneurial journey. Don’t miss out on Marissa's wisdom and learn how to truly empower your business through effective support and community.   Tune in, share, and leave a review if this episode helps you see new possibilities for your business success!
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11 months ago
59 minutes 43 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
Crafting Launch Strategy: Timing, Long-Form Content, and Revenue-Boosting Blogs
Launching a new product, service, or event? Your content strategy plays a critical role in your success. In this episode of the Girl Get Visible Podcast, Akilah Thompkins-Robinson breaks down how long-form content can supercharge your launch strategy—not just from an SEO perspective but as a tool to educate, nurture, and convert your audience. Akilah also shares insights on the 5 types of blog posts you need to have on your website to maximize revenue during your launch. Whether you’re gearing up for a Black Friday campaign, unveiling a new offer, or hosting a webinar, these posts ensure your audience is informed, excited, and ready to take action. Key Takeaways: The Power of Long-Form Content for Launches: Educate and Inform: Long-form content allows you to dive deep into topics, answering audience questions and positioning yourself as an expert. Build Trust: By addressing pain points and offering valuable insights, you create credibility and connection. Support the Customer Journey: From awareness to decision-making, long-form content provides the resources your audience needs to confidently choose your offer. SEO and Beyond: While long-form content is excellent for driving organic traffic over time, its benefits extend to other aspects of your launch. It provides a foundation for repurposing content into emails, social media posts, and even webinar scripts. Timing is Key: When you Start publishing your long-form is key to gaining traction in search engines and building momentum with your audience. The 5 Blog Posts You Need for a Successful Launch: The 5 post types shared in the episode to prime your audience for the launch and provide additional launch content you can reuse to help new audience members convert faster.  Content as a Revenue Driver: These blog posts aren’t just about traffic—they guide your audience through the buying journey. Done right, they work together to address objections, inspire action, and make your offer a no-brainer. Actionable Steps from the epsiode: Map out your launch runway with content topics that align with your audience’s needs and your offer’s unique value. Start creating your five essential blog posts now to maximize your launch’s impact. Repurpose your blog content for emails, social media, and other marketing channels to extend its reach. Connect with Akilah: Website: GirlGetVisible.com Instagram: @girlgetvisible SEO Tools: SEO Assist Ready to take your launch strategy to the next level? Tune in to learn how long-form content can transform your results and help you maximize revenue!
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11 months ago
23 minutes 39 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
This is your sign: Stop Waiting until
In this riveting episode of the Girl Get Visible podcast, Akilah delves into the detrimental impact of procrastination on your business. Sharing a personal story where she almost lost a $3,000 opportunity, Akilah highlights how waiting for the 'perfect time' can cost you dearly. She discusses the pitfalls of the "until" mindset—waiting until you have the perfect offer, the right amount of followers, or a bigger audience—before taking action. Akilah offers valuable insights into why it’s crucial to start now, even if it's just small steps, and how this approach can significantly accelerate your business growth. Are you tired of missing out on golden opportunities? Tune in to learn practical strategies to overcome procrastination and make the most of every chance you get. Listen now and stop letting the "until" mindset kill your business! Don’t forget to follow Akilah on TikTok for behind-the-scenes content and live discussions. Catch the full episode now and transform your approach to business! 🎧
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1 year ago
19 minutes 14 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
Navigating Politics and Business During Election Season
In this episode of "Girl Get Visible," host Akilah Thompkins-Robins sits down with marketing strategist Andréa Jones of https://onlinedrea.com to discuss the unique challenges and strategies for business owners during election season. This conversation is crucial as politics and election time can significantly impact a business's social content, audience engagement, and brand perception. Key Highlights: Balancing Personal Values and Business Goals: Andrea and Akilah delve into the intricate balance business owners must maintain between their personal values and business objectives. They explore why maintaining this balance is essential, especially during periods charged with political fervor. Public vs. Personal Display: Andrea emphasizes the importance of differentiating between personal and business online presence. She shares a poignant instance where using a business page for personal expression led to backlash. Expressing Political Beliefs: The episode tackles the complexities of publicly supporting political candidates as a business. Andrea suggests subtle methods like themed products to reflect personal values without alienating customers unless political engagement aligns with the brand's identity. Impact of Scheduling and Automation: We discuss the risks associated with scheduled posts during sensitive times. They recommend pausing or adjusting content to be sensitive to the current societal context, especially during tragic events. Engagement with Current Events: The episode underscores the importance of acknowledging ongoing events as part of a brand's communication strategy. Andrea and Akilah share insights on tailoring responses based on the brand's domain and community sentiments. Navigating Viral Content: Andrea shares her experience with a viral post about oat milk's cost, illustrating how trivial topics can generate significant attention and controversy. This story highlights the unpredictable nature of social media interactions during election seasons. Platform Dynamics: The discussion covers how different social media platforms handle news differently in their algorithm Mental Well-being Resources: Andrea introduces "Social Media Unwind," a meditation resource to help individuals manage the emotional impact of social media during elections. This, along with the "Social Media Reset Challenge," offers much-needed support for business owners navigating stressful times. Handling Negativity and Online Harassment: Andrea shares her approach to dealing with online negativity after a controversial post went viral. Both speakers discuss the importance of a support system and utilizing block and report features to manage online harassment. This episode emphasizes the significance of community support and positivity amid the negativity on social media during election times. Andrea and Akilah provide actionable strategies and balanced approaches for business owners to thrive while aligning their actions with their core values and considering their community and brand image during politically charged periods. Tune in to this enlightening episode to equip yourself with the knowledge and tools needed to navigate the complexities of politics and business in these dynamic times. Resources for Entrepreneurs mentioned in the episode: Social Media Unwind: https://socialmediaunwind.com Social Media Reset Challenge: https://onlinedrea.com/reset/
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1 year ago
30 minutes 21 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
Listen to this before you Start Your Membership
Is starting a membership on your list for 2024? Before you start make sure you listen to this. I've had 2 successful memberships and now event use some of the membership concepts I've learned for my SAAS community. Throughout the journey, I've experienced the good, the bad, and the ugly of owning a Membership business, and in this episode I share what I wish someone told me when I was getting started.  This episode will really benefit entrepreneurs, course creators,  small business owners, freelancers, and people building communities online. In the episode I touch on a few topics like  setting up membership content, understanding pricing strategy, fostering a sense of community, and more. It is a great resource for any entrepreneur looking to extend their products or services to a membership model.  Here are 4-5 questions that will be answered in the episode: 1. How to set the right price for your membership? 2. How can I transform my business with memberships? 3. Why shouldn't you treat your membership like a course? 4. How can retention be improved in memberships? 5. Why is community so important for a successful membership model? Join the membership workshop https://girlgetvisible.com/Memberships
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1 year ago
29 minutes 7 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
Unlocking the Power of Facebook Ads for Maximum Reach with Stacy Reed
Have you been afraid to give Facebook Ads a try? Maybe you have tons of content and would love to get more eyes on it, or even better use it to drive people into your funnel. If you’re a content creator dealing with either of these right now you don’t want to miss this episode, In this episode, we dive deep into the world of marketing with Stacy Reed, a fractional chief marketing officer and Facebook ads expert. This episode is a must-listen for content creators, coaches, course creators, and membership owners looking to level up their marketing game. During the conversation, we explore how to effectively use blog content in your marketing strategy, discussing the importance of organic and paid marketing efforts. Stacy shares valuable insights and practical tips based on her extensive corporate marketing experience, helping you elevate your online presence and drive results. Key Takeaways: - The significance of combining organic and paid marketing strategies for optimal results How to leverage ads to drive traffic to high-converting blog content The importance of strategic marketing planning and understanding your customer journey Using the HOT Ads framework: Hook, Open, Tell, to create compelling ad copy Using SEO and Facebooks ads in your marketing mix Finding the right balance between in-house marketing efforts and hiring external agencies   If you're looking to enhance your marketing tactics and take your online presence to the next level, this episode is for you. Tune in to gain valuable insights and practical strategies to boost your marketing effectiveness.   To learn more about Stacy Reed and access her wealth of marketing knowledge, be sure to check out her podcast, Roadmap to 1 Million (https://stacyzeal.co/podcast/), and take her quiz on scaling your marketing strategy at stacyzeal.com. Connect with Stacy on social media for more valuable tips and insights to elevate your marketing game. Don't miss out on this insightful episode tailored for content creators, coaches, course creators, and membership owners looking to supercharge their marketing efforts. Get ready to level up your marketing game and see the results you've been striving for. Stay tuned for more valuable content and expert insights from Stacy Reed in this enlightening episode tailored for creative entrepreneurs and business owners. Take Stacy’s Quiz: ‘What's Missing From Your Million Dollar Marketing Strategy?’ https://stacyzeal.co/QUIZFacebook Page: https://www.facebook.com/stacystyle03 Instagram: https://www.Instagram.com/StacyZeal.co Youtube: https://www.youtube.com/@stacyzealco
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1 year ago
1 hour 53 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
Podcast Guesting Strategies that boost your Expertise and Visibility
Are you interested in becoming a podcast guest? In this episode of the Girl Get Visible Podcast, learn about the key strategies for being a successful podcast guest in 2024. Discover how being a podcast guest can boost your visibility and help you connect with new audiences.   This episode is perfect for entrepreneurs, business owners, and experts who are looking to expand their visibility, establish their authority, and reach new audiences. If you're interested in being a podcast guest but want to know how to stand out and make an impact, this episode is for you.   By listening to this episode, you will learn key strategies for pitching yourself as a podcast guest, including how to identify the right shows to pitch and what to look for in a podcast host. You'll also discover the importance of being prepared and engaging, as well as how to leverage your podcast appearances to grow your audience and connect with new potential clients or customers.   Key Takeaways: 1. Why being a podcast guest is a powerful visibility strategy for 2024. 2. The importance of pitching to a variety of podcasts, not just those in your immediate network. 3. How to craft a compelling pitch letter that focuses on the host and their audience. 4. How to prepare to be an amazing guest. 5. how to show up and wow the interview and increase the chance of the host sharing and promoting your episode over and over again. Questions Answered about podcast guesting 1. How can I pitch myself effectively as a podcast guest? 2. What should I look for in a podcast host and show before agreeing to be a guest? 3. How can I prepare for a podcast appearance to make a lasting impression? 4. What are the key strategies for leveraging podcast appearances to grow my audience? 5. How can I ensure that I have a strong call to action to drive engagement after the episode airs? Don't miss out on these valuable tips and insights for becoming a standout podcast guest in 2024. Tune in to the full episode to learn how to maximize your visibility and connect with new audiences through podcast appearances. Resource mentioned in the episode The Worst Podcast Potches I’ve Ever Received https://girlgetvisible.com/the-worst-podcast-pitches-ive-ever-received/ Try SEO Assist for help with your podcast pitching https://SEOAssist.com Get access to the ATM (Authority, Traffic, and Monetization Summit) https://obshub.vipmembervault.com/products/courses/view/47
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1 year ago
40 minutes 53 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
Amplifying Authority: LinkedIn Top Voices Wisdom for Entrepreneurs and Professional Women from Michele Heyward
Today’s episode we are jumping into a topic that has been buzzing in the LinkedIn community - LinkedIn Voices. LinkedIn isn’t just a tool for job searchers anymore it has morphed into a social network for professionals, thought leaders, entrepreneurs, and so much more. Even if you aren’t actively looking for a job if you want to grow your company or in the company you are in, Linked In is becoming that place. Recently Linked has introduced a lot of features to support being the overall thought leadership platform so today I wanted to talk with Michele Heyward the Founder of Positive Hire a startup with a mission to connect black, Latina, and indigenous women in STEM with management roles. Michelle is not only an expert in her field but also a LinkedIn pro. In this episode, Michelle shares her journey on LinkedIn, the evolution of LinkedIn features, and how entrepreneurs and professional women can leverage LinkedIn Voices to establish authority, and visibility, and grow their business. Key Takeaways from this episode on LinkedIn Voices: LinkedIn Voices Demystified: Understand the LinkedIn Voices feature and how it can benefit online business owners and professional women. Strategic LinkedIn Usage: Gain insights into strategic LinkedIn usage, focusing on quality interactions for business growth. STEM Leadership Insights: Explore the STEM Leadership Journey Summit for valuable insights from accomplished women in STEM leadership roles. Networking Opportunities: Discover how LinkedIn can be a powerful networking tool, leading to unexpected business opportunities. Practical LinkedIn Tips: Receive practical tips on optimizing your LinkedIn profile and utilizing features to enhance visibility and engagement. STEM Leadership Journey Summit: Learn about the upcoming Women of Color in STEM Leadership Journeys Summit on February 22, 2024. Michelle shares the details, including the diverse lineup of speakers, various formats, and how to register. Questions Answered in This Episode: What is LinkedIn Voices, and how can it benefit my online business or professional journey? How has LinkedIn evolved over the years, and what role did it play during the 2008 economic downturn? What are practical tips for using LinkedIn strategically without feeling overwhelmed? How can I leverage LinkedIn features for business growth, especially as a woman in STEM or a professional entrepreneur? Tell me more about the STEM Leadership Journey Summit, and why should I attend as an entrepreneur or professional woman? Listen to the full episode to gain a deeper understanding of LinkedIn Voices and LinkedIn Overall can help your business grow your online visibility, implement practical tips for strategic LinkedIn usage, and register for the Women of Color in STEM Leadership Journeys Summit on February 22, 2024. Connect with Michele Heyward: LinkedIn: Michele Heyward https://www.linkedin.com/in/michelecheyward/ Website: Positive Hire Save the Date: Women of Color in STEM Leadership Journeys Summit Date: February 22, 2024 Registration: https://bit.ly/stemwomenleadership24 A little About Michele Dirt Road born and raised in rural South Carolina, Michele Heyward's one of five children and was known for being quiet, unlike the confident leader she is today. She is not your typical tech startup CEO. Michele may appear as an extrovert, but she's an ambivert at heart. And while she hated coding in school, she loved math and its endless possibilities. As the founder and CEO of PositiveHire, Michele is dedicated to empowering Black, Latina, and Indigenous women in STEM. Her innovative software, PH Balanced, focuses on retaining underrepresented women in STEM management positions. Through her work as a Certified ISO-30415 Diversity & Inclusion Professional, Michele helps companies create equitable and inclusive workplaces for all. Michele holds a BS in Civil Engineering and an MS in Industrial Management fro
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1 year ago
30 minutes 26 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
Getting into Google vs. Getting Found Google
Online business owners! If you're navigating the ever-evolving landscape of digital entrepreneurship, this episode is tailor-made for you. We're diving into the world of SEO, unraveling the nuances between merely existing on Google and truly being found by your ideal audience. In today's online marketing space, having an online presence isn't just about being on Google; it's about strategically positioning yourself to be found by those who need what you offer. Whether you're a budding entrepreneur, an established business owner, or a content creator seeking to expand your reach, understanding the power of SEO is a game-changer. In this episode host and resident SEO Expert Akilah Thompkins-Robinson breaks down the real benefits of the work business owners get from good SEO. What you'll learn in this episode: What's the difference between being in Google and getting found in Google? How can SEO benefit your business beyond just being listed in Google? What are the common misconceptions about SEO, especially regarding social media posts? Why is ranking higher in search results important for online visibility? How can you optimize your online presence to attract potential customers who don't know your brand? No matter which stage of business you are in this episode is for you" Startups: Lay the foundation for a robust online presence from the get-go. Established Businesses: Enhance your visibility and reach new heights in your industry. Content Creators: Uncover strategies to expand your audience and impact. Entrepreneurs at Every Stage: Whether you're starting, growing, or scaling, SEO mastery is essential. Ready to transform your online journey? Tune in to this episode as we demystify SEO and provide actionable insights for your digital success. Don't miss out on the chance to elevate your business with the knowledge and strategies shared in this episode!
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1 year ago
22 minutes 45 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
Breaking the Selfish Content Cycle: Insights from Nokia’s Mistake and Stanley’s Success
Welcome to the first episode of our 2024 season, this episode host Akilah Thompkins-Robinson founder of https://SEOassist.com and https:/girlgetvisible.com, digs into the critical importance of innovation, audience understanding, and the dangers of content complacency for content creators and entrepreneurs. aka creating selfish content. This episode draws lessons from the tales of two brands in the newsfeeds right now, Nokia and Stanley, to offer actionable insights for content creators and entrepreneurs looking to elevate their content and SEO efforts this year, these real-world examples give us actionable strategies to enhance your content creation and SEO efforts in the new year and avoid what could be some company ending pitfalls. 5 Key Questions Answered in This Episode: What led to Nokia's decline, and what's the single most crucial lesson content creators can take from their downfall? Why is it crucial for content creators to focus on their audience's current needs rather than relying on past successes? How can content creators and entrepreneurs use SEO and audience feedback to improve their content strategy? What are practical steps to become more responsive to market changes and technological advancements? 2024 trends we are going to need/want to lean into to make it through this year How did Stanley manage to capture a whole new market segment without changing their core product, and what does this mean for your content strategy? What does it really mean to create 'selfish' content, and how can shifting your focus radically improve your audience engagement? We even throw in a few insights from BlackBerry and the changes they made to save at least some parts of their business. This episode is a must-listen for anyone looking to enhance their content creation, improve their SEO strategies, and adapt to the ever-changing landscape of digital marketing and entrepreneurship. By embracing the lessons from Nokia and Stanley, and focusing on audience-centric content, you can set yourself up for success in 2024 and beyond.
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1 year ago
27 minutes 29 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
The Dark Side of AI: Are Google and AI stealing your Content
Uh Oh the AI Shift is starting to hit the fan!!! In the last 2 weeks, AI Copyright Infringement has been a hot topic in the news, and in the months since the Chat GPT Explosion we are seeing more and more lawsuits against Google Bard and Open AI that can change the way we use AI for good. If you’ve used Chat GPT, Bard, or any of these other tools and you’ve thought about the safety of your own content you don’t want to miss this episode. Tune in as Akilah tackles the pressing issues of AI machines scraping data without proper sourcing, leading to legal battles over unauthorized usage. And my thoughts and some other trusted creators’ thoughts on the potential future changes in the AI landscape, with companies being held accountable for attributing their data sources. Drawing from real-life examples and legal discussions, host Akilah Thompkins-Robinson also explores the consequences faced by businesses that claim ignorance when it comes to ethical AI. We go deep in this episode talking about hot takes that are coming out about these lawsuits against AI companies Share tips and resources on how business owners can protect their content and protect themselves from using copywritten content Insight into how 3rd part tools that use AI like SEO Assist (https://seoassist.com) and Opus Clips (https://clip.opus.pro/) can get you better results when using AI Talk about all of the things entrepreneurs should know as content creators and Content consumers Resources referenced in the episode: ·      Akilah Thompkins-Robinsons  Thoughts on the limitations of Generic AI Tools: https://www.facebook.com/GirlGetVisible/posts/pfbid0GfpXR4qWNXfcurtiVqj92Q2foa3eLAV7g37vavLCzV3wexCqRuy4J1pAHmt3NikUl ·      Roberto Blake's post on Protecting your IP from AI Models and the importance of using a Paywall https://www.youtube.com/channel/UCovtFObhY9NypXcyHxAS7-Q/community?lb=UgkxVCrT4stR_O8EltrixgDXPuEst9Zi34ys ·      Search Engine Journal Article on Chat GPT Law Suits https://www.searchenginejournal.com/chatgpt-creator-faces-multiple-lawsuits-over-copyright-privacy-violations/490686/?fbclid=IwAR0cIedNgRJb2SiTcrdzWqXau4N5nA7hYWfRSZxMsiSVaqUjrmc1mQY2IEE ·      Niche Pursuits Podcast Episode ‘Did Google Steal Ai Content https://www.nichepursuits.com/did-google-steal-ai-content/ ·      GGV Podcast Episode 2023 Predictions the Best use of AI for your business https://girlgetvisible.com/2023-predictions-the-best-use-of-ai-for-your-business/ I know we didn’t have widespread copyright infringement on our 2023 Bingo Cards but here we are, 2023 is turning out to be a fascinating journey into the evolving world of content creation and protection. So grab your favorite beverage, sit back, and get ready to be enlightened on this captivating episode, “The Dark Side of AI: Content Theft” Let's empower ourselves to navigate the realms of AI and protect our creative endeavors. It's time for Girl Get Visible! As always join us in the SEO Growth Mob Facebook Group to Continue the Conversation https://www.facebook.com/groups/1743775969260900
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2 years ago
41 minutes 6 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
What stops you from hiring
Let’s talk hiring! In this podcast episode, I thought it would be important to talk about why most business owners will not hire or outsource their tasks to others to complete. This topic came about when I was conversing with a close business friend of mine, Dottie Reynolds. Dottie had a very intriguing question, which made me wonder why business owners hire coaches to be taught to do things on their own versus outsourcing that workload. When I first started my business, I was guilty of doing everything on my own. I am capable of doing the majority of the facets of my career, but having my team has made everything so much easier to concentrate and execute. I absolutely feel like a girl that got visible! In this episode, I speak about at least 7 different reasons as to why someone will not be hired, someone else for their work and things you should consider when making that decision. Whether it is due to cost, perception of what you think is hard work, or not trusting others to work on your business niche, every business owner has their own reason. You’ll learn in this episode:   What are the typical reasons someone would avoid hiring someone, for their business?  What are the top reasons why someone will not outsource work?  Why outsourcing may be considered expensive versus getting coaching?   How to know when it is time to outsource that workload? I hope this episode really helps you to invest in yourself and not always rely on outsourcing talent. Resources You can check out Dottie Reynolds: https://www.facebook.com/dottie.reynolds10
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2 years ago
33 minutes 58 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business
5 things to use Google Search Console for
As a business owner, knowing what your site is getting found for and its performance, is important. However, not many people know how to review their site’s traffic and performance, to reach the right audience. I have coached numerous business owners, who’ve had their site for many years, but did not know what they were showing up for on Google. Now, I know a lot of people are familiar with Google Analytics, but I have something even better that can provide you with data you need.  It’s time to share the underrated secret tool of SEO, Google Search Console. Google Search Console is a FREE tool, that allows you to review and make necessary corrections to your site to optimize your visibility in Google search results. You can get data on, the words your site is getting found for, backlinking for your site, how well your page is doing in search and even how many pages Google is seeing from your site. This episode walks through five ways to use Google Search Console to your benefit. Whether it is to track your performance or measure your growth, if you are serious about SEO and how Google sees your site, search console is your next tool to use.  In this episode you’ll learn: ·         Why Google Search Console is important for your site? ·         What indexing and video indexing is? ·         How to track performance and measure growth using Google Console? ·         Why detecting issues early on is easy with Google Console? ·         What ways you can use Google Search Console to find topics? Let’s get started! Want to know how to set up your Search Console account and Site Map? Find a quick tutorial on how to do just that, by going to https://youtu.be/zaiWODRTHpc   Resources ·        Join our SEO WorkClub by going to girlgetvisible.com/joinus. Applications are officially open! ·        Join SEO Growth Mob, our free community where we provide insightful information around all things SEO, including more information on the Search Console. You can join at https://www.facebook.com/groups/SEOGoodyMob            
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2 years ago
27 minutes 24 seconds

Girl Get Visible Podcast: SEO Traffic, Content Marketing, and Business