Get to Know is an an engaging interview-style podcast created by me, Morgan Williams. Inspired by a genuine curiosity about the varied roles within the creative industry, I’ve embarked on a mission to uncover the intricacies of these professions. Recognising the universal thirst for insight into the creative world, I’ve transformed this passion into a weekly podcast, making valuable knowledge accessible to all.
I believe that understanding the realities of creative roles, including the less glamorous aspects, is vital for both industry professionals and those aspiring to join the creative sphere.
Get to Know is more than just a podcast; it's an opportunity to bridge the knowledge gap, providing listeners with authentic and unfiltered conversations about the diverse experiences within the creative industry.
Get to Know is an an engaging interview-style podcast created by me, Morgan Williams. Inspired by a genuine curiosity about the varied roles within the creative industry, I’ve embarked on a mission to uncover the intricacies of these professions. Recognising the universal thirst for insight into the creative world, I’ve transformed this passion into a weekly podcast, making valuable knowledge accessible to all.
I believe that understanding the realities of creative roles, including the less glamorous aspects, is vital for both industry professionals and those aspiring to join the creative sphere.
Get to Know is more than just a podcast; it's an opportunity to bridge the knowledge gap, providing listeners with authentic and unfiltered conversations about the diverse experiences within the creative industry.

This week I’m joined by Bobbi Christie, Integrated Project Director at Sainsbury’s in-house agency Zest. From working at McDonald’s and Domino’s in her student years, to managing multi-million-pound fashion and retail campaigns, Bobbi’s career shows the unexpected pathways into creative leadership.
She shares candid insights into the realities of project management, the importance of saying yes to opportunities and how becoming a mum shaped her ambition.
What You'll Learn:
- How to break into creative careers through alternative routes like graduate schemes.
- Insider knowledge on what project directors really do in campaigns.
- Honest lessons on leadership, burnout, and setting boundaries.
- How Bobbi balances motherhood with managing million-pound marketing budgets.
Find Bobbi & her work:
www.linkedin.com/in/robertachristie
Find out more about the host Morgan & her work:
linktr.ee/morganwilliamsproduction
Sponsor
This episode is sponsored by Capture One, the official sponsor of Season 2. Capture One offers powerful tools for photographers and creatives to enhance their work.
Enjoy a special discount on their All in One product by using MORGAN30 - valid until 1st of June 2026, NOT valid for other subscriptions or perpetual licenses.
Learn how to break into creative careers through alternative routes like graduate schemes.