Episode 163 The problem with the CEFR scale and how it's affecting your language business

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Get richer teacher with Ola Kowalska

Ola Kowalska

169 episodes

10 hours ago

Welcome to the Get Richer Teacher Podcast. My name is Ola and I'll be your guide and mentor on your way to a profitable, sustainable, but most importantly, enjoyable language education business. And why would you care to do that? To build a business like that? Because there is literally no other way.

The language education market is in a bizarre state. Companies making millions in profit yet paying teachers peanuts. Native speakerism is still way too powerful. And finally, the students are bored of the same old formats and messaging telling them to speak like a native.

I'm here to shake things up. To educate and motivate a community of teachers who have the courage to build businesses and teach the language on their own terms, both solo or in their own language schools, and have a positive impact on their students and the world. Because teachers are superheroes. Let's claim it today!

Want to become part of the community, never miss an episode and get a free 'How to get richer as a teacher' checklist. Sign up here: https://olakowalska.com/grtcommunity/!

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Episode 163 The problem with the CEFR scale and how it's affecting your language business

Get richer teacher with Ola Kowalska

12 minutes 9 seconds

8 months ago

Episode 163 The problem with the CEFR scale and how it's affecting your language business

Is the CEFR scale really the best way to measure language learning success? In episode 163 of Get richer, teacher podcast I dive into why rigid language levels might not be as useful as we think – and how shifting our focus to real people and their goals can completely change the way we teach and sell language courses.

Here’s what I cover in this episode:

Why the CEFR scale exists and where it actually matters (spoiler: not as often as you think)
How real-life language goals – like running a business, feeling confident in conversations, or staying connected to a language – are more important than levels.
The problem with traditional language courses that treat learning like a step-by-step process from A1 to C2.
Why traditional language schools often fail to meet students’ real needs.
How thinking beyond language levels makes it easier to allows you to create more valuable, high-ticket offers that people are happy to pay for.

If this episode resonated with you, I’d love to hear your thoughts! And if you’re ready to rethink how you structure your courses, get your access to my on-demand free ‘Plan your language course worth gold’ mini course and create your amazing group language program in less than 90 minutes! Get it here.