In the race to attract more students, are language and education companies falling into the trap of hype over substance when it comes to technology? It’s a delicate balance: exciting tech advancements must also solve real problems, enhancing the learning experience or offering more innovative, faster educational outcomes. In our upcoming episode, Alex Asher, co-host of Get More Students and co-author of the LangTech book, provides invaluable insights into this conundrum. He introduces a transformative product development framework called the PP-PS Framework, designed to bring pedagogical excellence and profitability to the forefront. Joining Alex is our panel of seasoned experts: Herbert Gerzer of LURN Media, Korinne Algie of korinnealgie.com, Rob Szabó, VP of Learning Sciences at Learnship, Brian Kantt, Co-founder of Iboux and co-author of the LangTech book, and Miriam Plieninger, an experienced Edtech consultant formerly with Babbel. This in-depth discussion will guide you in implementing technology effectively, turning it into a true advantage in marketing your language education services. Don’t miss out on this enlightening episode. Hit that subscribe button, and let’s journey together on the path to tech-infused success.