Leveraging Lean Principles in Marketing with Allan Dib, Lean Marketing

https://is1-ssl.mzstatic.com/image/thumb/Podcasts116/v4/95/9c/50/959c5051-3ca1-7812-f681-8b1a11f8e123/mza_3443335486029648885.jpg/600x600bb.jpg

Get Mic'd with Katie Zeppieri

The MicDrop Agency

11 episodes

5 days ago

Get Mic'd is a marketing podcast about the ins and outs of what it takes to build a notable brand. Each episode features interviews with high-profile people—from entrepreneurs to executives—who have exceptional experience in marketing, branding and PR. This podcast is perfect for CEOs, entrepreneurs and marketing professionals looking to uplevel their game. Hosted by Katie Zeppieri — founder and lead publicist of The MicDrop Agency.

Marketing

Business

RSS

All content for Get Mic'd with Katie Zeppieri is the property of The MicDrop Agency and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business

https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/38908151/38908151-1693943921494-dad830167deab.jpg

Leveraging Lean Principles in Marketing with Allan Dib, Lean Marketing

Get Mic'd with Katie Zeppieri

50 minutes 1 second

1 year ago

Leveraging Lean Principles in Marketing with Allan Dib, Lean Marketing

Allan Dib joins Katie Zeppieri on this episode of Get Mic’d to discuss his innovative approach to marketing through lean principles. As the author of The 1-Page Marketing Plan and a seasoned entrepreneur, Allan shares insights from his journey of transforming marketing strategies for businesses of all sizes. He emphasizes the shift from technical expertise to focusing on fundamental messaging and market fit, highlighting how these elements are crucial for success in today's landscape.

Throughout the episode, Allan offers practical advice on engaging audiences, the power of storytelling, and how to keep your marketing efforts relevant amidst technological advancements. Learn how Allan’s lean marketing philosophy can elevate your brand and streamline your marketing processes.