In this episode, we had the pleasure of talking with Erica Benke from the BBC who shared her experiences covering stories from basic income and climate change to winter cycling and clean water usage technology. In our conversation, she offers tips in talking to journalists and getting your pitch story right along with providing an inside look at her own pitching of stories to editors and how that process works within the BBC.
Much of our conversation had to do with making sure an element of humanity along with simplicity are keys to making a great story (or a great pitch).
Below are a few links to some of Erika’s most popular stories:
The Finnish Experiment Basic Income
The tech that could make water use sustainable
Photo by Sanna Krook
