Dr Helen Goworek, BA (Hons), MA, PhD, SFHEA

Are you academic at school? Do you love fashion and you would like to use your A* ability within the fashion industry? 

Helen started in buying and design management, we met whilst teaching together and she changed my entire outlook on the fashion industry. Lucky you lot, as she's sharing this with you whilst you're still at school!  

Helen's also written lots of books on fashion business, retailing and sustainability. Helen isn't an academic who has no industry connections, she's in the thick of it and very helpful in passing her connections onto me.

Helen now teaches at Durham University focussing on buying behaviour, product development, sustainability, marketing communications and global marketing with an emphasis on sustainability.

She also plays an active part within the Principles of Responsible Management Education (PRME) community, both nationally and regionally. Helen is Chair of the British Academy of Management (BAM) Sustainable and Responsible Business Special Interest Group. I honestly don't know how she does it all and remains so calm, incredible! @thefashionschooluk