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Geniuses Of Copywriting
Brian Cassingena
66 episodes
2 days ago
Talks with legendary persuaders, marketers and copywriters - these are the Geniuses Of Copywriting.
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Business
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All content for Geniuses Of Copywriting is the property of Brian Cassingena and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Talks with legendary persuaders, marketers and copywriters - these are the Geniuses Of Copywriting.
Show more...
Business
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Harlan Kilstein
Geniuses Of Copywriting
38 minutes 11 seconds
5 years ago
Harlan Kilstein

This week on the Geniuses Of Copywriting podcast we have one of the true legend of copywriting with is - Dr Harlan Kilstein. Harlan is the owner of multiple 7-figure businesses, offers crushing it on cold traffic and huge Facebook groups that pay off in spades - as well as being a genuine A-List copywriter.

We discuss:

- How Harlan's taught Chris Haddad to write such powerful, devastatingyl effective sales letters
- The story behind Harlan's first sales letter - which made an 18yo kid $250K on its first day (And got his paypal account shut down in the process)
- Harlan's go-to copy technique - the Therapeutic Metaphor - how to use it and why it's so powerful

Harlan's list of clients includes Frank Kern, Rich Schefren, Mindvalley, Ed Dale, Stephen Pierce and many more - plus all the A-List copywriters he's coached to the top of the game.

This is a rare insight into the mind of one of the world's top persuaders and successful entrepreneurs.

Visit www.geniusesofcopywriting.com for more information!

Geniuses Of Copywriting
Talks with legendary persuaders, marketers and copywriters - these are the Geniuses Of Copywriting.