Despite being the most connected generation online, many young people feel more isolated than ever. In this episode of "Gen Z on Gen Z," AJ and Lilia dive into the pressing issue of the loneliness epidemic and how Gen Z and forward-thinking brands are stepping up to fight this crisis. Strategies brands are using to foster real connections.How social platforms are evolving to meet Gen Z's emotional needs.How brands can position themselves not just as products or services, but as avenues f...
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Despite being the most connected generation online, many young people feel more isolated than ever. In this episode of "Gen Z on Gen Z," AJ and Lilia dive into the pressing issue of the loneliness epidemic and how Gen Z and forward-thinking brands are stepping up to fight this crisis. Strategies brands are using to foster real connections.How social platforms are evolving to meet Gen Z's emotional needs.How brands can position themselves not just as products or services, but as avenues f...
Episode 6 | Pride Never Ends: The Benefits of Marketing to the LGBTQ+ Community Year-Round
Gen Z on Gen Z
21 minutes
1 year ago
Episode 6 | Pride Never Ends: The Benefits of Marketing to the LGBTQ+ Community Year-Round
Pride Month may be over, but inclusivity is forever. In the latest episode of "Gen Z on Gen Z," AJ and Lilia dive into the significance of Pride, what marketers have been getting wrong about it, and how embracing Pride as a year-round movement can positively impact your brand.Listen in to learn:The importance of recognizing, honoring, and uplifting the LGBTQIA+ community year-roundHow queer culture influences mainstream trends and why marketers should be awareHow brands can support Gen Z's on...
Gen Z on Gen Z
Despite being the most connected generation online, many young people feel more isolated than ever. In this episode of "Gen Z on Gen Z," AJ and Lilia dive into the pressing issue of the loneliness epidemic and how Gen Z and forward-thinking brands are stepping up to fight this crisis. Strategies brands are using to foster real connections.How social platforms are evolving to meet Gen Z's emotional needs.How brands can position themselves not just as products or services, but as avenues f...
