Learn Video Game Branding | Jalyssa Eliasen | Sr. Creative Marketing Producer

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Game Japan

Ángel

28 episodes

2 days ago

From the studios of Tokyo to the arcades of Osaka, Game Japan dives deep into the culture, history, and future of one of the world’s most influential gaming markets. Each episode explores the creators, trends, and stories shaping Japan’s iconic role in the global gaming scene. We release episodes every Wednesday!

Video Games

Leisure

RSS

All content for Game Japan is the property of Ángel and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Video Games

Leisure

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Learn Video Game Branding | Jalyssa Eliasen | Sr. Creative Marketing Producer | Riot Games, Snail Games, Twitch, Netflix

Game Japan

1 hour 1 minute 47 seconds

9 months ago

Learn Video Game Branding | Jalyssa Eliasen | Sr. Creative Marketing Producer | Riot Games, Snail Games, Twitch, Netflix

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Jalyssa is a branding master! Her extensive and rich gaming career spans over multiple well renowned gaming-related companies such as Riot Games, Snail Games, Twitch, Netflix, IGN and much more!

After watching this episode, you will know about:

1. Brand archetypes.

3. The importance of early branding in game development.

4. The trailer first approach to game development.

5. Branding strategies from Riot Games and Valorant's console launch.

Reach out to Jalyssa