GC16: Can Gamified Wellness Deliver a Winning ROI?

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Game Changer | Employee Gamification | Internal Enterprise Gamification | hosted by Jesse Lahey, Aspendale Communications

Engaging Leader

35 episodes

1 week ago

Welcome to Game Changer, a show on using gamification to engage employees. Join us as industry experts discuss one of the hottest trends in business today: using fun and game-thinking as a strategy to better engage employees in their work and in areas such as health and wellness, recruiting, and more. This is a special podcast series by the producers of the top-rated podcast, Engaging Leader. Game Changer is the show for CEOs, HR Executives, and other business leaders to learn about internal gamification. Over the course of this series, you'll hear examples and pitfalls, discover how to assess when it's an appropriate strategy, and learn to evaluate gamification partners and game ideas.

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GC16: Can Gamified Wellness Deliver a Winning ROI? | with Josh Stevens of Keas

Game Changer | Employee Gamification | Internal Enterprise Gamification | hosted by Jesse Lahey, Aspendale Communications

42 minutes 49 seconds

12 years ago

GC16: Can Gamified Wellness Deliver a Winning ROI? | with Josh Stevens of Keas

In the past couple weeks, a congressionally mandated report on workplace wellness programs created for the U.S. Department of Labor and the Department of Health and Human Services was released to the public. The report was created by the RAND Corporation, a nonprofit research institution. The results are rather sobering, suggesting that although 51% of large U.S. employers offer a workplace wellness program, they don’t seem to actually be saving much money for employers … in fact, it suggests that most of the reported claims on ROI for workplace wellness are hype provided by vendors.
Keas is one corporate wellness provider that probably wasn’t surprised by the report’s conclusions. Keas is a company that Mashable said began as the Mint.com for health and became the Farmville for corporate wellness. Back in 2010, Keas realized it was failing to make an impact, and so it revamped its entire program with a gamification approach. Today we’ll find out what kind of difference that made, and whether Keas is producing an ROI for employers that rises above the disappointing results of the RAND report.
Our guest, Josh Stevens, has been in the tech world for many years, at companies like AOL, TicketsNow.com, and YouSendIt. Today he is the CEO of Keas.
Resources Mentioned in This Episode

* DOL report on workplace wellness programs
* Keas website

Connect with Josh:

* Twitter: @Josh_Keas
* LinkedIn

To stay up on the latest news and trends in employee gamification, join the Game Changer group on LinkedIn.
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