In this episode, Wendy Liebmann sits down with April Showers, the founder of Afro Unicorn®, a brand born from purpose, community, and the need for representation. They discuss how April’s personal passion and smart retail partnerships brought her vision to life. Highlights: How Afro Unicorn grew from T-shirts to Walmart shelves and national recognitionWhy purpose and community are central to building modern brands at retailThe role of retail partners like Walmart and CVS in nurturing ne...
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In this episode, Wendy Liebmann sits down with April Showers, the founder of Afro Unicorn®, a brand born from purpose, community, and the need for representation. They discuss how April’s personal passion and smart retail partnerships brought her vision to life. Highlights: How Afro Unicorn grew from T-shirts to Walmart shelves and national recognitionWhy purpose and community are central to building modern brands at retailThe role of retail partners like Walmart and CVS in nurturing ne...
EP82: Gen A – White Space Opportunity or Not…(Yet)? with Candace Corlett
Future Shop Podcast with WSL
23 minutes
1 year ago
EP82: Gen A – White Space Opportunity or Not…(Yet)? with Candace Corlett
In this episode, Wendy Liebmann talks to WSL’s president, Candace Corlett about the emerging Gen A population, and other opportunistic shopper segments that can drive much needed retail growth in the near future. They discuss: The size of the Gen A cohort. What makes them unique.Whether Gen A is ready for prime-time shopping or merely influencers. At least for now.Why the 50+ population is the bigger opportunity today – and ripe to drive retail growth. Imm...
Future Shop Podcast with WSL
In this episode, Wendy Liebmann sits down with April Showers, the founder of Afro Unicorn®, a brand born from purpose, community, and the need for representation. They discuss how April’s personal passion and smart retail partnerships brought her vision to life. Highlights: How Afro Unicorn grew from T-shirts to Walmart shelves and national recognitionWhy purpose and community are central to building modern brands at retailThe role of retail partners like Walmart and CVS in nurturing ne...
