In this episode of the Future-Proofed Podcast, host Brent Muller interviews Adam Torkildson, founder of Torque Media. They discuss Adam's journey from a writing-focused background to becoming an entrepreneur in the marketing industry. Adam shares insights about the evolution of Torque Media, the impact of AI on business and marketing, and the importance of personal branding in today's digital landscape. The conversation also touches on the potential of AI to enhance creativity and productivit...
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In this episode of the Future-Proofed Podcast, host Brent Muller interviews Adam Torkildson, founder of Torque Media. They discuss Adam's journey from a writing-focused background to becoming an entrepreneur in the marketing industry. Adam shares insights about the evolution of Torque Media, the impact of AI on business and marketing, and the importance of personal branding in today's digital landscape. The conversation also touches on the potential of AI to enhance creativity and productivit...
Why Most Sales Playbooks Fail—Hussain Al-Shorafa Explains
Future-Proofed
28 minutes
3 months ago
Why Most Sales Playbooks Fail—Hussain Al-Shorafa Explains
In this episode of Future Proof, the conversation revolves around the evolving landscape of sales and how AI can transform the sales process. Hussain Al-Shorafa shares his journey from tech to sales, highlighting the challenges in sales execution and the importance of aligning sales strategy with execution. The discussion emphasizes the need for businesses to adapt their playbooks in light of rising customer acquisition costs and the role of AI in enhancing sales efficiency and effectiveness....
Future-Proofed
In this episode of the Future-Proofed Podcast, host Brent Muller interviews Adam Torkildson, founder of Torque Media. They discuss Adam's journey from a writing-focused background to becoming an entrepreneur in the marketing industry. Adam shares insights about the evolution of Torque Media, the impact of AI on business and marketing, and the importance of personal branding in today's digital landscape. The conversation also touches on the potential of AI to enhance creativity and productivit...
