Professor Dr. Daniel Langer, founder and CEO of Équité, is a globally recognized authority on luxury brand strategy and extreme value creation. Named one of the world’s Top Five Luxury Key Opinion Leaders by Netbase Quid and called “the authority in luxury” by The Economist, he is a bestselling author and trusted advisor to top-tier luxury brands.
He serves as Executive Professor of Luxury Strategy at Pepperdine University and teaches at NYU. Dr. Langer has been featured in The Wall Street Journal, Financial Times, Robb Report, and more.
He is the co-founder of Équité Intelligence, a premier digital luxury training platform for brands, professionals, and entrepreneurs. He also leads global masterclasses and keynotes on the future of luxury.
Learn more:
🌐 www.equiteintelligence.com
📧 Contact: jeff@equitebrands.com
📸 Instagram: @drdaniellanger
Executive Producers: Clayton James – Managing Partner, Jeff Victor – Managing Partner
www.equitebrands.com
All content for Future of Luxury with Dr. Daniel Langer is the property of Dr. Daniel Langer and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Professor Dr. Daniel Langer, founder and CEO of Équité, is a globally recognized authority on luxury brand strategy and extreme value creation. Named one of the world’s Top Five Luxury Key Opinion Leaders by Netbase Quid and called “the authority in luxury” by The Economist, he is a bestselling author and trusted advisor to top-tier luxury brands.
He serves as Executive Professor of Luxury Strategy at Pepperdine University and teaches at NYU. Dr. Langer has been featured in The Wall Street Journal, Financial Times, Robb Report, and more.
He is the co-founder of Équité Intelligence, a premier digital luxury training platform for brands, professionals, and entrepreneurs. He also leads global masterclasses and keynotes on the future of luxury.
Learn more:
🌐 www.equiteintelligence.com
📧 Contact: jeff@equitebrands.com
📸 Instagram: @drdaniellanger
Executive Producers: Clayton James – Managing Partner, Jeff Victor – Managing Partner
www.equitebrands.com
#6 - Thorsten Walther, CEO of Inspify, on the Importance of Storytelling in Luxury Brand Communication
Future of Luxury with Dr. Daniel Langer
54 minutes 57 seconds
7 months ago
#6 - Thorsten Walther, CEO of Inspify, on the Importance of Storytelling in Luxury Brand Communication
In this discussion from Singapore, the founder and CEO of Inspify emphasizes the transformative power of storytelling in luxury brand communication. He highlights the need for brands to create emotional connections with consumers, particularly in the context of luxury shopping, where expectations for quality and engagement are high. The conversation explores the challenges brands face in maintaining consistent narratives across different markets and boutiques, stressing the importance of clarity and personalization in storytelling. Additionally, the role of technology, particularly AI, is discussed as a means to enhance customer engagement and deliver tailored experiences. Ultimately, the dialogue underscores the necessity for brands to innovate and adapt in a rapidly changing market.
Linkedin: https://www.linkedin.com/in/thorstenwalther/
Website: http://www.inspify.com/
Future of Luxury with Dr. Daniel Langer
Professor Dr. Daniel Langer, founder and CEO of Équité, is a globally recognized authority on luxury brand strategy and extreme value creation. Named one of the world’s Top Five Luxury Key Opinion Leaders by Netbase Quid and called “the authority in luxury” by The Economist, he is a bestselling author and trusted advisor to top-tier luxury brands.
He serves as Executive Professor of Luxury Strategy at Pepperdine University and teaches at NYU. Dr. Langer has been featured in The Wall Street Journal, Financial Times, Robb Report, and more.
He is the co-founder of Équité Intelligence, a premier digital luxury training platform for brands, professionals, and entrepreneurs. He also leads global masterclasses and keynotes on the future of luxury.
Learn more:
🌐 www.equiteintelligence.com
📧 Contact: jeff@equitebrands.com
📸 Instagram: @drdaniellanger
Executive Producers: Clayton James – Managing Partner, Jeff Victor – Managing Partner
www.equitebrands.com
