Funded, Now What?! is the only podcast where startup founders who've recently raised millions of dollars get live, no-fluff growth and marketing advice from 20-year startup marketing expert Andrew Lee Miller (@andrewstartups). Each episode delivers a front-row seat to real founders navigating real post-raise challenges, and Andrew drops tactical strategies they (and you) can use to grow faster, smarter, and leaner.
If you’re a startup founder figuring out how to grow your company, this is your free weekly session with a fractional CMO who’s scaled dozens of VC-backed startups to 8–9 figures.
Want to hire Andrew to help your startup? Meet with him here: https://calendly.com/growthexpertz/letschat
Follow Andrew on Linkedin: www.linkedin.com/in/andrewstartups
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Funded, Now What?! is the only podcast where startup founders who've recently raised millions of dollars get live, no-fluff growth and marketing advice from 20-year startup marketing expert Andrew Lee Miller (@andrewstartups). Each episode delivers a front-row seat to real founders navigating real post-raise challenges, and Andrew drops tactical strategies they (and you) can use to grow faster, smarter, and leaner.
If you’re a startup founder figuring out how to grow your company, this is your free weekly session with a fractional CMO who’s scaled dozens of VC-backed startups to 8–9 figures.
Want to hire Andrew to help your startup? Meet with him here: https://calendly.com/growthexpertz/letschat
Follow Andrew on Linkedin: www.linkedin.com/in/andrewstartups
You Can’t Sell to SMBs and Enterprise the Same Way” — Andrew’s Scalable Sales Advice for Hey Libby AI
Funded, Now What?!
2 minutes
5 months ago
You Can’t Sell to SMBs and Enterprise the Same Way” — Andrew’s Scalable Sales Advice for Hey Libby AI
In this episode, Andrew Lee Miller shares a critical post-funding sales strategy with Tony Small, CEO of Hey Libby, that could dramatically accelerate their growth — segmentation by customer size.
“You’ve got to separate your prospects into two buckets — big multi-location chains and solo operators — because the messaging, outreach, and sales motion should be completely different.”
Andrew explains how trying to sell to gyms, spas, and wellness centers all with one strategy can stall momentum. Instead, he suggests a two-pronged outreach engine:
✅ For SMBs: Go direct with high-volume cold outreach — short emails, strong social proof, and a “click here to try it now” CTA.
✅ For Larger Chains: Target decision-makers with personalized outreach, consultative sales, and ROI-driven case studies. Use warm intros and partner channels wherever possible.
“Small businesses want instant solutions. Enterprises want risk mitigation. Speak their language — and your close rate skyrockets.”
🔥 If you’re post-funding and looking to scale sales without burning your runway, this is one clip you need to hear.
🎧 Listen to the full episode: Funded, Now What?! — Episode 27 with Tony Small of Hey Libby
🔗 Hey Libby on LinkedIn
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Funded, Now What?!
Funded, Now What?! is the only podcast where startup founders who've recently raised millions of dollars get live, no-fluff growth and marketing advice from 20-year startup marketing expert Andrew Lee Miller (@andrewstartups). Each episode delivers a front-row seat to real founders navigating real post-raise challenges, and Andrew drops tactical strategies they (and you) can use to grow faster, smarter, and leaner.
If you’re a startup founder figuring out how to grow your company, this is your free weekly session with a fractional CMO who’s scaled dozens of VC-backed startups to 8–9 figures.
Want to hire Andrew to help your startup? Meet with him here: https://calendly.com/growthexpertz/letschat
Follow Andrew on Linkedin: www.linkedin.com/in/andrewstartups
