Tired of expensive ads and cold outreach? In this episode, Andy Hagans shares a simple guerrilla marketing strategy: appearing as a guest on other people’s podcasts. Learn how fund managers, syndicators, and financial professionals can grow their credibility, build visibility, and generate high-quality leads... all without launching their own show. Andy walks through his 3-step playbook for leveraging podcast interviews as a marketing channel: craft your brand story, create a one-sheet, and start booking appearances. If you want a smarter, lower-cost way to grow your investor base and build authority in your niche, this episode is for you. Show notes & summary: https://fundplaybook.com/2025/05/fp-018/