I’ve spent the last two months talking with innovators who’ve done wild things—from surviving homelessness to becoming a world-renowned hope researcher, to convincing a sitting President to get roasted on a comedy show to save a landmark policy. This week, I’ve pulled the most powerful strategies from our recent episodes into one mixtape. The common thread? The most effective ways to create change often defy logic. This episode is a toolkit for moments when the usual path doesn’t work, coveri...
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I’ve spent the last two months talking with innovators who’ve done wild things—from surviving homelessness to becoming a world-renowned hope researcher, to convincing a sitting President to get roasted on a comedy show to save a landmark policy. This week, I’ve pulled the most powerful strategies from our recent episodes into one mixtape. The common thread? The most effective ways to create change often defy logic. This episode is a toolkit for moments when the usual path doesn’t work, coveri...
BRAD JENKINS—The Man Who Convinced Obama Into Getting Roasted: Inside the Viral Stunt That Saved Healthcare in America, Why Comedy is the Ultimate Weapon
Full Spectrum with Molly Kawahata
1 hour 31 minutes
3 months ago
BRAD JENKINS—The Man Who Convinced Obama Into Getting Roasted: Inside the Viral Stunt That Saved Healthcare in America, Why Comedy is the Ultimate Weapon
I remember the day at the Obama White House when healthcare.gov crashed—and millions of Americans were locked out of coverage that could literally save their lives. This is the inside story of how, in a moment of sheer desperation, the Obama White House turned to a viral comedy sketch to save the Affordable Care Act—and how Brad Jenkins made it happen. Brad was the architect behind one of the boldest Hail Marys in modern political history. A former campaign strategist turned culture whisperer...
Full Spectrum with Molly Kawahata
I’ve spent the last two months talking with innovators who’ve done wild things—from surviving homelessness to becoming a world-renowned hope researcher, to convincing a sitting President to get roasted on a comedy show to save a landmark policy. This week, I’ve pulled the most powerful strategies from our recent episodes into one mixtape. The common thread? The most effective ways to create change often defy logic. This episode is a toolkit for moments when the usual path doesn’t work, coveri...
