Welcome to Full Advisor Coaching - the Podcast with Kristin Harad. In this podcast, we guide independent financial advisors and RIA leaders as they strive to reach new levels of success and fulfillment. Learn how to grow faster, set up systems, and overcome challenges in marketing, sales, practice management and more. Join us on this journey where we explore what it means to be an entrepreneur in the financial advice industry as Kristin draws from her expertise starting her own RIA and working with 100s more. Listen in as Kristin and her expert guests help you to "do more of what you love."
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Welcome to Full Advisor Coaching - the Podcast with Kristin Harad. In this podcast, we guide independent financial advisors and RIA leaders as they strive to reach new levels of success and fulfillment. Learn how to grow faster, set up systems, and overcome challenges in marketing, sales, practice management and more. Join us on this journey where we explore what it means to be an entrepreneur in the financial advice industry as Kristin draws from her expertise starting her own RIA and working with 100s more. Listen in as Kristin and her expert guests help you to "do more of what you love."
Simple & Effective Content Strategy for Financial Advisors with Rebecca Rosenberg (Ep. 29)
Full Advisor Coaching - The Podcast
42 minutes 37 seconds
7 months ago
Simple & Effective Content Strategy for Financial Advisors with Rebecca Rosenberg (Ep. 29)
Tired of creating content that doesn’t resonate with your ideal clients?In this episode, Kristin Harad chats with content writer and strategist Rebecca Rosenberg to break down how financial advisors can use content to grow their businesses and connect with their target audience.With over a decade of experience working with financial brands, Rebecca explains how she crafts content that is clear, helpful, and engaging.Listen in to hear actionable strategies—including how to follow up with leads using email, how to show personality in your writing, and how to use AI wisely—and the two simple questions that can help you build an effective content strategy.Rebecca shares:* A framework for developing a content strategy* How advisors can use checklists and email sequences to nurture leads* Why brand voice and personality matter in an AI-driven content world* The power of emotional storytelling* How to discover your brand’s true voice* What types of content are working todayResources:* Download Rebecca’s BRANDOLOGY Brand Messaging Guidelines Template (https://rebeccarosenberg.net/brandology-brand-messaging-guide-template/): Use code FRIENDS50 for 50% off* The Financial Advisor's Guide to Repurposing Content (Ep. 28) (https://fulladvisorcoaching.com/advisor-coaching-podcast/the-financial-advisors-guide-to-repurposing-content/)Connect with Rebecca Rosenberg:* LinkedIn: Rebecca Rosenberg (https://www.linkedin.com/in/rebeccasusanrosenberg/)* Rebeccarosenberg.net (https://rebeccarosenberg.net/)* Instagram: @rebeccarosenberg_writer (https://www.instagram.com/rebeccarosenberg_writer/)* Email: https://rebeccarosenberg.net/contact/ (https://rebeccarosenberg.net/contact/)* Book a Discovery Call (https://zcal.co/rebeccarosenberg/30min)Connect with Kristin Harad:* LinkedIn: Kristin Harad, CFP® (https://www.linkedin.com/in/kristinharad/)* FullAdvisorCoaching.com (https://fulladvisorcoaching.com/)* X: KristinHarad (https://twitter.com/KristinHarad)* Email: kristin@fulladvisorcoaching.com (mailto:kristin@fulladvisorcoaching.com) * Schedule a Conversation with Kristin (https://go.oncehub.com/MarketingHelp)
Full Advisor Coaching - The Podcast
Welcome to Full Advisor Coaching - the Podcast with Kristin Harad. In this podcast, we guide independent financial advisors and RIA leaders as they strive to reach new levels of success and fulfillment. Learn how to grow faster, set up systems, and overcome challenges in marketing, sales, practice management and more. Join us on this journey where we explore what it means to be an entrepreneur in the financial advice industry as Kristin draws from her expertise starting her own RIA and working with 100s more. Listen in as Kristin and her expert guests help you to "do more of what you love."
