In this third installment of FSW Conversations en Été, Bryce and Jessica speak with Laura Lanteri, a strategist, creative director, and filmmaker with nearly 20 years of experience in fashion, luxury, and tech. She talks in depth about her latest project, a documentary exploring beauty, capitalism, and freedom of expression in America, using film to challenge and reshape harmful narratives in fashion and culture.
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In this third installment of FSW Conversations en Été, Bryce and Jessica speak with Laura Lanteri, a strategist, creative director, and filmmaker with nearly 20 years of experience in fashion, luxury, and tech. She talks in depth about her latest project, a documentary exploring beauty, capitalism, and freedom of expression in America, using film to challenge and reshape harmful narratives in fashion and culture.
Marco Ruffa, Pinko: Leveraging AI & data in luxury fashion marketing
FSW Conversations
38 minutes
9 months ago
Marco Ruffa, Pinko: Leveraging AI & data in luxury fashion marketing
In this episode, Jessica speaks with Marco Ruffa, former Chief Marketing Officer at PINKO, the Italian womenswear brand, who shares his lessons and insights into luxury fashion marketing. With Statista reporting the global value of AI usage in marketing is set to reach $36 billion by the end of 2024, it’s crucial for luxury sector marketers to understand its capabilities and limitations. During his tenure at PINKO, Marco successfully combined the traditional Chief Marketing Officer ...
FSW Conversations
In this third installment of FSW Conversations en Été, Bryce and Jessica speak with Laura Lanteri, a strategist, creative director, and filmmaker with nearly 20 years of experience in fashion, luxury, and tech. She talks in depth about her latest project, a documentary exploring beauty, capitalism, and freedom of expression in America, using film to challenge and reshape harmful narratives in fashion and culture.