It takes audacity to start a company, grit to grow it, and community to survive the ordeal. From the Ground Up features frank and unfiltered conversations—with some of the most successful founders in the world—about navigating the role of the founder, the tips and tricks entrepreneurs need to know to be successful, and the secrets that nobody really tells you before you start a business.
All content for From the Ground Up is the property of Inc. Magazine and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
It takes audacity to start a company, grit to grow it, and community to survive the ordeal. From the Ground Up features frank and unfiltered conversations—with some of the most successful founders in the world—about navigating the role of the founder, the tips and tricks entrepreneurs need to know to be successful, and the secrets that nobody really tells you before you start a business.
Challenger Brands with Babba Rivera, Sarah Paiji Yoo, and Justin Rosenburg
From the Ground Up
32 minutes
2 months ago
Challenger Brands with Babba Rivera, Sarah Paiji Yoo, and Justin Rosenburg
Here's a panel from this year's Inc Founders House in Philadelphia. In this episode, staff reporter Ali Donaldson led a discussion about challenger brands—companies that punch above their weight to succeed. Her guests were Sarah Paiji Yoo, founder and CEO of Blueland, a microplastic-free cleaning products company; Babba Rivera, founder and CEO of the clean hair care line Ceremonia; and Justin Rosenberg, founder and CEO of the fast-casual chain Honeygrow. During the discussion, Sarah explained why she started her company, Babba emphasized the importance of having a person of color in the beauty industry, and Ali asked Justin why building community through your first brick-and-mortar locations matters.
From the Ground Up
It takes audacity to start a company, grit to grow it, and community to survive the ordeal. From the Ground Up features frank and unfiltered conversations—with some of the most successful founders in the world—about navigating the role of the founder, the tips and tricks entrepreneurs need to know to be successful, and the secrets that nobody really tells you before you start a business.