An inside look into how leading entrepreneurs, executives, and journalists are bringing cannabis into the mainstream. Join host Rosie Mattio, founder of MATTIO Communications, for unfiltered conversations about the highs and lows of growing a business in this rapidly changing industry.
All content for From Pot to Popular is the property of Rosie Mattio and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
An inside look into how leading entrepreneurs, executives, and journalists are bringing cannabis into the mainstream. Join host Rosie Mattio, founder of MATTIO Communications, for unfiltered conversations about the highs and lows of growing a business in this rapidly changing industry.
Cyo Nystrom: How unique products can break down cannabis and sexual health stigmas
From Pot to Popular
34 minutes 36 seconds
3 years ago
Cyo Nystrom: How unique products can break down cannabis and sexual health stigmas
Like cannabis, the stigmas around intimate health—especially for those with vaginas—often keep consumers from purchasing products that would improve their daily lives. At the intersection of these two sectors, brands like Quim work to break down barriers and develop products that leverage plant-based wellness to address the sexual health issues faced by many. In this episode, Cyo Nystrom, co-founder and CEO of Quim, talks about her journey from making homemade topical products to scaling a successful cannabis-based sexual health brand. She explains her strategy for messaging and raising capital while highlighting the importance of empowering consumers to take control of their own personal health.
From Pot to Popular
An inside look into how leading entrepreneurs, executives, and journalists are bringing cannabis into the mainstream. Join host Rosie Mattio, founder of MATTIO Communications, for unfiltered conversations about the highs and lows of growing a business in this rapidly changing industry.
