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From Here To There
Justin Watkins
42 episodes
2 days ago
Marketing mentorship for every step along the way. Your host is Justin Watkins of Native Digital.
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Marketing
Education,
Business
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All content for From Here To There is the property of Justin Watkins and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Marketing mentorship for every step along the way. Your host is Justin Watkins of Native Digital.
Show more...
Marketing
Education,
Business
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Kris Heineman - Director of Marketing at Pelican
From Here To There
34 minutes
11 months ago
Kris Heineman - Director of Marketing at Pelican

Marketing isn't just about metrics—it's about the balance between creativity and analytics to create meaningful connections.

In our latest episode, Justin Watkins, CEO & Founder of Native Digital, sits down with our guest, Kris Heineman, Director of Marketing at Pelican.
Pelican is the global leader in the design and manufacture of high-performance protective cases, used by professionals in the most demanding markets including fire safety, law enforcement, defense / military, aerospace, life sciences, industrial, entertainment, and in numerous outdoor markets. Our guest discusses his marketing philosophy, emphasizing the balance between creativity and analytics. He stresses the value of internships, for fostering initiative and learning, and that leadership is about solving problems creatively and influencing others.

Key takeaways? Prioritize quality, embrace continuous learning, and develop problem-solving leadership. Success lies in understanding consumer preferences, leveraging digital platforms strategically, and investing in early career development.

For more marketing resources, check out nativedigital.com

From Here To There
Marketing mentorship for every step along the way. Your host is Justin Watkins of Native Digital.