Marketing isn't just about tactics—it's about listening deeply and creating meaningful connections across diverse industries.

In our latest episode, Justin Watkins, CEO & Founder of Native Digital, sits down with our guest, Jen Rapp, CMO at Superside, the world's leading AI-powered creative service. Jen shares her career journey--highlighting her 10-year journey at Patagonia, running product PR to managing global communications. She eventually transitions from her brand-oriented role at Patagonia to a performance-driven role at DoorDash and then to Klaviyo, a B2B SaaS company. In this episode, you will hear Jen share the importance of passion and gaining industry knowledge, sharing how she talked her way into roles and learned from mentors.

Key takeaways? Immerse yourself in your industry, build authentic relationships, and embrace cross-functional partnerships. Success lies in curiosity, adaptability, and the courage to talk your way into opportunities.

For more marketing resources, check out nativedigital.com.