When a founder begins raising money for their business, they will often start with a “friends and family round” before seeking out loans or venture capital. While this is a viable option for some, not everyone has access to a network of deep-pocketed friends and family.
Enter: Friends & Family with Aurora James. We may not all have access to a “friends & family” round when launching a new venture, but on this podcast, we’re here to be YOUR friends and family in business. Whether you’re fundraising or bootstrapping, join Aurora James, founder of the Fifteen Percent Pledge, alongside some of the most inspiring Black founders as they share wisdom and act as your support system while you build your business and scale for success.
Friends & Family is brought to you by Fifteen Percent Pledge and produced in partnership with Alkemie Sound Lab. Our sponsor this season is Citi. Citi Financial Pathways has resources to help you meet your goals.
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When a founder begins raising money for their business, they will often start with a “friends and family round” before seeking out loans or venture capital. While this is a viable option for some, not everyone has access to a network of deep-pocketed friends and family.
Enter: Friends & Family with Aurora James. We may not all have access to a “friends & family” round when launching a new venture, but on this podcast, we’re here to be YOUR friends and family in business. Whether you’re fundraising or bootstrapping, join Aurora James, founder of the Fifteen Percent Pledge, alongside some of the most inspiring Black founders as they share wisdom and act as your support system while you build your business and scale for success.
Friends & Family is brought to you by Fifteen Percent Pledge and produced in partnership with Alkemie Sound Lab. Our sponsor this season is Citi. Citi Financial Pathways has resources to help you meet your goals.
The Backstory Behind a Renowned Skincare Brand with Shani Darden, Plus an Entrepreneur’s Must-Know Finance Terms with Alisa Carmichael of VMG Partners
Friends & Family with Aurora James
1 hour 10 minutes 13 seconds
1 year ago
The Backstory Behind a Renowned Skincare Brand with Shani Darden, Plus an Entrepreneur’s Must-Know Finance Terms with Alisa Carmichael of VMG Partners
We talk with entrepreneur and esthetician-to-the-stars, Shani Darden about how she developed her namesake skincare brand and got the attention of Sephora. Shani has long been Hollywood’s go-to person for all things skincare and after years of developing her own product line, in 2020 she took things to the next level by launching “Shani Darden Skin Care.” Tune in to hear how Shani played the long game and became one of the most trusted people in the skincare field (including Aurora’s). Then, we do a deep dive into private equity and the financial know-hows every entrepreneur should know. What’s an EBITDA? How about a convertible note versus a safe note? What’s a “data room” and how do you make one? You’ve got questions and we’ve got answers, thanks to Alisa Carmichael, of VMG Partners.
Friends & Family with Aurora James
When a founder begins raising money for their business, they will often start with a “friends and family round” before seeking out loans or venture capital. While this is a viable option for some, not everyone has access to a network of deep-pocketed friends and family.
Enter: Friends & Family with Aurora James. We may not all have access to a “friends & family” round when launching a new venture, but on this podcast, we’re here to be YOUR friends and family in business. Whether you’re fundraising or bootstrapping, join Aurora James, founder of the Fifteen Percent Pledge, alongside some of the most inspiring Black founders as they share wisdom and act as your support system while you build your business and scale for success.
Friends & Family is brought to you by Fifteen Percent Pledge and produced in partnership with Alkemie Sound Lab. Our sponsor this season is Citi. Citi Financial Pathways has resources to help you meet your goals.
