Great brands don’t happen by accident—they’re built with clarity, consistency, and a compelling promise. In this episode of Fried On Business, Jim Fried welcomes renowned marketing guru Bruce Turkel for a no-nonsense conversation about what actually drives growth in competitive markets. Bruce, a celebrated speaker, author, and brand advisor, explains why branding is not your logo or your tagline—it’s the promise you make and the experience you deliver every time a customer encounters your com...
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Great brands don’t happen by accident—they’re built with clarity, consistency, and a compelling promise. In this episode of Fried On Business, Jim Fried welcomes renowned marketing guru Bruce Turkel for a no-nonsense conversation about what actually drives growth in competitive markets. Bruce, a celebrated speaker, author, and brand advisor, explains why branding is not your logo or your tagline—it’s the promise you make and the experience you deliver every time a customer encounters your com...
The Future of ICSC: What’s New and What’s Next in Retail Real Estate
Fried on Business
18 minutes
2 months ago
The Future of ICSC: What’s New and What’s Next in Retail Real Estate
In Episode 835 of Fried on Business, host Jim Fried explores the future of the International Council of Shopping Centers (ICSC)—the must-attend event for retail and real estate professionals. Jim dives into what’s new and what’s next at ICSC, providing actionable insights on how attendees can maximize value, build stronger networks, and prepare for an industry that’s rapidly evolving. The conversation highlights how ICSC continues to adapt to shifting market conditions, the rise of experienti...
Fried on Business
Great brands don’t happen by accident—they’re built with clarity, consistency, and a compelling promise. In this episode of Fried On Business, Jim Fried welcomes renowned marketing guru Bruce Turkel for a no-nonsense conversation about what actually drives growth in competitive markets. Bruce, a celebrated speaker, author, and brand advisor, explains why branding is not your logo or your tagline—it’s the promise you make and the experience you deliver every time a customer encounters your com...
