Great brands don’t happen by accident—they’re built with clarity, consistency, and a compelling promise. In this episode of Fried On Business, Jim Fried welcomes renowned marketing guru Bruce Turkel for a no-nonsense conversation about what actually drives growth in competitive markets. Bruce, a celebrated speaker, author, and brand advisor, explains why branding is not your logo or your tagline—it’s the promise you make and the experience you deliver every time a customer encounters your com...
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Great brands don’t happen by accident—they’re built with clarity, consistency, and a compelling promise. In this episode of Fried On Business, Jim Fried welcomes renowned marketing guru Bruce Turkel for a no-nonsense conversation about what actually drives growth in competitive markets. Bruce, a celebrated speaker, author, and brand advisor, explains why branding is not your logo or your tagline—it’s the promise you make and the experience you deliver every time a customer encounters your com...
How to Network Like a Pro at ICSC: Jim Fried’s Insider Playbook
Fried on Business
17 minutes
2 months ago
How to Network Like a Pro at ICSC: Jim Fried’s Insider Playbook
In Episode 834 of Fried on Business, host Jim Fried pulls back the curtain on one of the most valuable skills in real estate and retail development—networking at the International Council of Shopping Centers (ICSC). Whether you’re a first-time attendee or a seasoned pro, Jim offers step-by-step strategies to ensure you leave the conference with more than just a handful of business cards. His insider tips cover everything from pre-event preparation to post-event follow-up, helping you turn int...
Fried on Business
Great brands don’t happen by accident—they’re built with clarity, consistency, and a compelling promise. In this episode of Fried On Business, Jim Fried welcomes renowned marketing guru Bruce Turkel for a no-nonsense conversation about what actually drives growth in competitive markets. Bruce, a celebrated speaker, author, and brand advisor, explains why branding is not your logo or your tagline—it’s the promise you make and the experience you deliver every time a customer encounters your com...
