Great brands don’t happen by accident—they’re built with clarity, consistency, and a compelling promise. In this episode of Fried On Business, Jim Fried welcomes renowned marketing guru Bruce Turkel for a no-nonsense conversation about what actually drives growth in competitive markets. Bruce, a celebrated speaker, author, and brand advisor, explains why branding is not your logo or your tagline—it’s the promise you make and the experience you deliver every time a customer encounters your com...
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Great brands don’t happen by accident—they’re built with clarity, consistency, and a compelling promise. In this episode of Fried On Business, Jim Fried welcomes renowned marketing guru Bruce Turkel for a no-nonsense conversation about what actually drives growth in competitive markets. Bruce, a celebrated speaker, author, and brand advisor, explains why branding is not your logo or your tagline—it’s the promise you make and the experience you deliver every time a customer encounters your com...
How Publix Serves Its Communities: Lindsey Willis on Customer Care and Giving Back
Fried on Business
21 minutes
1 month ago
How Publix Serves Its Communities: Lindsey Willis on Customer Care and Giving Back
In this uplifting episode of Fried on Business, host Jim Fried welcomes Lindsey Willis of Publix Super Markets to explore how one of America’s most trusted brands brings its motto—“Where shopping is a pleasure”—to life every day. Publix is more than a grocery store. Through a steadfast commitment to customer service, community engagement, and corporate giving, the company has become a beloved part of neighborhoods across the Southeast. Lindsey shares how Publix continues to earn customers’ lo...
Fried on Business
Great brands don’t happen by accident—they’re built with clarity, consistency, and a compelling promise. In this episode of Fried On Business, Jim Fried welcomes renowned marketing guru Bruce Turkel for a no-nonsense conversation about what actually drives growth in competitive markets. Bruce, a celebrated speaker, author, and brand advisor, explains why branding is not your logo or your tagline—it’s the promise you make and the experience you deliver every time a customer encounters your com...
