Food is a difficult category to make a dent in for the simple reason that it is cluttered. Not only are there a lot of players, but a lot of them are also saying fairly similar things. In such a cluttered category with undifferentiated messaging, it is really tough to break out of the pack and build a strong brand. And yet that’s what a 28-month-old brand is on the way to achieve. It's breaking traditional brand building methods while crafting a strong brand building playbook for the mo...
All content for FreeFlowing With Gurudev is the property of Gurudev Prasad and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Food is a difficult category to make a dent in for the simple reason that it is cluttered. Not only are there a lot of players, but a lot of them are also saying fairly similar things. In such a cluttered category with undifferentiated messaging, it is really tough to break out of the pack and build a strong brand. And yet that’s what a 28-month-old brand is on the way to achieve. It's breaking traditional brand building methods while crafting a strong brand building playbook for the mo...
WeekendBookClub 2: 'Bubble or Revolution: The Future of Bitcoin, Blockchains, and Cryptocurrencies' by Neel Mehta, Aditya Agashe, Parth Detroja
FreeFlowing With Gurudev
6 minutes
4 years ago
WeekendBookClub 2: 'Bubble or Revolution: The Future of Bitcoin, Blockchains, and Cryptocurrencies' by Neel Mehta, Aditya Agashe, Parth Detroja
If like me, you are curious about Crypto too, then I highly recommend you to start your journey with this book. I thoroughly enjoyed reading this book. It’s insightful, comprehensive and most importantly expresses a very balanced view of this space. FreeFlowing With Gurudev, the podcast where you hear from some of India's most visionary brand builders and influential entrepreneurs. The podcast is hosted by Gurudev Prasad, the founder of BusyBeeBrands. For more information, visit: https:/...
FreeFlowing With Gurudev
Food is a difficult category to make a dent in for the simple reason that it is cluttered. Not only are there a lot of players, but a lot of them are also saying fairly similar things. In such a cluttered category with undifferentiated messaging, it is really tough to break out of the pack and build a strong brand. And yet that’s what a 28-month-old brand is on the way to achieve. It's breaking traditional brand building methods while crafting a strong brand building playbook for the mo...
