The Complete Guide to Pitching Your Indie Game to Publishers

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Freaking Cool Indies

16 episodes

2 days ago

Freaking Cool Indies: Your Blueprint to Indie Game Success. More than just a podcast, it's your indiepreneur toolkit. We cut through the noise to deliver research-backed marketing insights, practical publishing advice, and motivational stories from successful devs. Learn how to craft killer elevator pitches, build thriving communities, and navigate the wild world of game marketing. We're here to help you not just make games, but sell them. Join us and turn your indie dream into reality.

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The Complete Guide to Pitching Your Indie Game to Publishers

Freaking Cool Indies

40 minutes 50 seconds

2 months ago

The Complete Guide to Pitching Your Indie Game to Publishers

🏆 7 Day Marketing Foundations Challenge: https://freakingcoolindies.com/resources/Ever wondered how to approach a publisher? Or maybe just felt nervous about reaching out? Well, my friend, this episode is for you.Today, I'm joined by Corey Caplan, Director of Business Development and Partnerships at tinyBuild, to break down four essential things that every indie dev should know before pitching to a publisher. Learn what you should include in your pitch deck (and what you should leave out), how to make your game stand out in an inbox packed with submissions, why shipping a game matters more than you think in the eyes of a publisher, and how to build a lasting relationship that goes far beyond just one title.🧙‍♂️Corey Caplan:LinkedIn: https://www.linkedin.com/in/corey-caplan-3907b116/Corey's Podcast: @HowtoPitchGames Kingmakers: https://store.steampowered.com/app/2109770/Kingmakers📬 Newsletter: https://freakingcoolindies.com/newsletter/Chapters:00:00 – Introduction: Approaching Publishers and tinyBuild Overview01:24 – Meet Corey Caplan: Director of Business Development03:50 – What Makes tinyBuild Special and Their Focus on Systems Driven Games07:43 – Common Misconceptions About Publishers10:11 – Crafting the Perfect Publisher Email and Minimum Requirements15:44 – Essential Pitch Deck Elements and Market Analysis17:29 – The 7 Day Marketing Foundations Challenge (Sponsor Break)22:14 – Technical Considerations and Budget Requirements25:32 – The Importance of Shipping Games and Developer Qualities29:35 – Publisher Developer Relationships and Long Term Vision31:41 – Following Up Strategies and Final Pitching Advice\35:57 – What's Exciting in the Indie Space and Shoutouts40:12 – Closing and Thank You🎙️ Learn on the go:Spotify: https://open.spotify.com/show/2doPqk8Q9IKstjLDdSMn9nApple Podcasts: https://podcasts.apple.com/us/podcast/freaking-cool-indies/id1824774892❤️ CONNECT WITH ME 🕸️ Website: https://freakingcoolindies.com/🐦 Twitter: / https://x.com/F_Cool_Indies🎵 TikTok: / https://www.tiktok.com/@freakingcoolindies💼 LinkedIn: / https://www.linkedin.com/in/marnone/🦋 Bluesky: https://bsky.app/profile/freakingcoolindies.com