How Tradies Can Use AI and Automation to Scale Smarter with David List

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Franchise Marketer

Joel Kleber

14 episodes

5 days ago

The Franchise Marketer Podcast breaks down how to grow, market, and scale franchise brands. Hosted by Joel Kleber, CMO of Jim’s Group, the largest franchise system in the Southern Hemisphere with 5,700 franchisees, Joel shares insights from building one of the most recognised franchise brands. With experience across content, recruitment, and marketing strategy, plus interviews with industry experts, this podcast is your playbook for attracting franchisees, building stronger brands, and using content the right way.

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Marketing

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How Tradies Can Use AI and Automation to Scale Smarter with David List

Franchise Marketer

1 hour 40 seconds

1 month ago

How Tradies Can Use AI and Automation to Scale Smarter with David List

In this episode of the Franchise Marketer Podcast, I chat with David List, founder of Trade Magnet and a former tradie turned automation specialist. David shares how he went from being a sparky to building advanced automation systems for trades and home service businesses.

We cover:

Why most businesses waste money on broken automation setups
The software stack that works best for tradies and franchisees
How Go High Level and ServiceM8 can streamline lead capture, quoting, and job management
Real examples of automations saving time and reducing admin load
The right (and wrong) way to use AI in customer service and business processes
Why mapping your processes comes before adding automation

If you’re a franchisor, franchisee, or service business owner who wants to cut through the noise and see what’s really possible with automation, this episode is packed with practical insights.

Check out David’s work at trademagnet.com.au and his demos on TikTok.