FV 22: How to 2x a Sales Agency in 9 Months w/ Calls and Content

https://is1-ssl.mzstatic.com/image/thumb/Podcasts126/v4/07/d6/12/07d6129e-a213-d5e6-9435-d2844e40fda8/mza_705534044998123749.jpg/600x600bb.jpg

FounderVideo Podcast

FounderVideo

30 episodes

5 days ago

The FounderVideo Podcast talks about all things RevOps, paid ads, LinkedIn, content marketing, and modern B2B marketing strategies. Connect with the host at: https://www.linkedin.com/in/will-yuste-foundervideo/ Brought to you by foundervideo.io, increase your LinkedIn ROAS with video ads prospects actually want to watch.

Marketing

Business

RSS

All content for FounderVideo Podcast is the property of FounderVideo and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business

https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/40196604/40196604-1704740680076-627612f029dd9.jpg

FV 22: How to 2x a Sales Agency in 9 Months w/ Calls and Content | Gabe Lullo, Alleyoop

FounderVideo Podcast

1 hour 2 minutes 51 seconds

11 months ago

FV 22: How to 2x a Sales Agency in 9 Months w/ Calls and Content | Gabe Lullo, Alleyoop

In this episode of the FounderVideo Podcast, Gabe Lullo, CEO of Alleyoop, shares his journey from recruitment to leading a successful sales development agency. He emphasizes the importance of people in professional services, the role of intent data in sales, and the value of a great product. Gabe discusses strategies for growth, the significance of calls and content, and how to engage employees effectively. He also highlights the importance of video communication and the unique value proposition Alleyoop offers to potential employees. TAKEAWAYS: - People are the core of professional services. - Investing in employees is crucial for retention. - Intent data can enhance sales strategies but isn't a silver bullet. - Building strong relationships with clients leads to mutual growth. - Calls and content are essential for successful outreach. - A great product is vital for sales success. - Transparency and trust are key in client relationships. - Video communication fosters connection and engagement. - Hiring experienced SDRs leads to better outcomes. - Creating a strong value proposition attracts top talent. TIMESTAMPS: TIMESTAMPS: 00:00 Introduction and Gabe's background 10:27 Timing in business: how Alleyoop met ZoomInfo early 17:28 Lessons from working with big accounts 23:24 Calls and content to make outbound work 25:50 How Alleyoop doubled in size 29:00 How to get your team to post on LinkedIn35:21 Why outbound isn't (and won't ever be) dead 39:11 Cold call scripts: the 4 Ps framework 46:40 Alleyoop's tech stack for remote work 55:25 How to sell your company to candidates 01:02:10 Conclusion and final thoughts

FounderVideo Podcast Ep. 22: Gabe Lullo, CEO at Alleyoop (https://alleyoop.io/) "FV 22: How to 2x a Sales Agency in 9 Months w/ Calls and Content | Gabe Lullo, Alleyoop" Brought to you by: https://foundervideo.com Increase the profitability of your LinkedIn Ads - book a free strategy call today.