In this episode of Founders Weekly, Heini and Hassan tackle the challenging topic of startup failure. They explore the emotional and personal impact on founders, employees, and investors, delving into the top reasons why startups fail, such as a broken founding team, bad timing, and lack of product-market fit. The hosts also discuss the value of alignment between founders and investors and effective communication. 

This week’s guest is Cogo Co-Founder Robin (Eriksson) Blichfeldt who recently was forced to shut down his startup Cogo. The conversation includes Robin's reflections on shutting down his startup, Cogo, the emotional toll it took, and the importance of a supportive network. They also share their own experiences with failure.

Host: Heini Zachariassen

LinkedIn: https://www.linkedin.com/in/heini/

Co-Host: Hassan Bazzi

LinkedIn: https://www.linkedin.com/in/habazzi/

Guest: Robin (Eriksson) Blichfeldt

LinkedIn: https://www.linkedin.com/in/robinblichfeldt/

Cogo: https://www.cogoapp.io/

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