utsourcing, boundaries, and the journey to finding your niche — this episode has it all. In this episode of Founders and Friends, host Ronniesha Rivera sits down with Cassidy Martin, founder of CM Interiors, to unpack her evolution from junior designer to sought-after rendering artist and business owner. Cassidy shares how she discovered renderings as a powerful niche, what it took to step into entrepreneurship, and the pivotal moments that shaped her approach to contracts, communication, and...
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utsourcing, boundaries, and the journey to finding your niche — this episode has it all. In this episode of Founders and Friends, host Ronniesha Rivera sits down with Cassidy Martin, founder of CM Interiors, to unpack her evolution from junior designer to sought-after rendering artist and business owner. Cassidy shares how she discovered renderings as a powerful niche, what it took to step into entrepreneurship, and the pivotal moments that shaped her approach to contracts, communication, and...
06. Defining a Niche Through Resilience: Emily Aborn's Journey To Starting Her Copywriting Business
Founders & Friends
55 minutes
3 months ago
06. Defining a Niche Through Resilience: Emily Aborn's Journey To Starting Her Copywriting Business
In this episode of Founders & Friends, I’m joined by Emily Aborn — content writer, podcast host, and creative entrepreneur — who helps businesses find their voice and communicate with clarity. Emily shares how thoughtful copywriting can transform how you connect with your audience, what most creatives get wrong when writing about their work, and why being yourself is one of the most powerful tools in your marketing toolbox. She also walks us through the businesses she started and closed d...
Founders & Friends
utsourcing, boundaries, and the journey to finding your niche — this episode has it all. In this episode of Founders and Friends, host Ronniesha Rivera sits down with Cassidy Martin, founder of CM Interiors, to unpack her evolution from junior designer to sought-after rendering artist and business owner. Cassidy shares how she discovered renderings as a powerful niche, what it took to step into entrepreneurship, and the pivotal moments that shaped her approach to contracts, communication, and...
