Most founders end up trapped in their own business. They’re the bottleneck, still responsible for sales, still putting out fires, still working in the business instead of on it.

In this episode of Founder Talk, I sit down with Keith Seebeck, founder of Eskaygee, to break down how entrepreneurs can create businesses that run without them. Keith shares his journey from EOS integrator to Pinnacle Guide, why most owners struggle to delegate, and how building the right leadership team is the only way to scale beyond survival.

We dive into the hard truths about letting go, why loyalty to the wrong people can hold you back, and the tactical systems that actually turn chaos into control. Keith also unpacks the Pinnacle framework (People, Purpose, Playbooks, Performance, Profit) and why companies that don’t master these five pillars rarely break past $5M in revenue.

You’ll learn:
✅ Why most founders get stuck as the bottleneck in their business
✅ How to build a leadership team that actually runs without you
✅ The culture shifts that turn unproductive meetings into growth drivers
✅ Why playbooks and processes are your insurance policy against chaos
✅ How accountability transforms both leadership teams and company performance

If you’ve been searching “how to scale my business without burning out,” “how to build a leadership team that runs without me,” or “Pinnacle vs. EOS for entrepreneurs,” this episode delivers the practical, no-fluff truth.

Connect with Keith

Guest LinkedIn URL: https://www.linkedin.com/in/keith-seebeck-168b3/
Guest Website: https://www.eskaygee.com/

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Timecodes

00:00 Introduction to Business Coaching
01:08 Understanding EOS and Pinnacle
03:01 Challenges Faced by Business Owners
06:11 Delegation and Team Building
12:44 The Importance of Company Culture
14:41 Transition from EOS to Pinnacle
21:21 Building a Vision and Playbooks
30:02 The Importance of Regularly Reviewing Playbooks
30:37 Optimizing Processes with External Help
31:08 The Challenge of Documenting Processes
34:01 The Value of Effective Meetings
35:17 Implementing Accountability in Leadership
38:22 The Role of Rocks in Achieving Goals
47:28 The Impact of AI on Consulting and Coaching
53:21 Advice for Entrepreneurs and Business Owners
58:00 Final Thoughts and Resources