Welcome to the Foundational Medicine Business Podcast, a segment under the Foundational Medicine Institute (FMI) umbrella. This podcast has evolved from its earlier iterations, previously known as Flip the Prescription and 10,000 Patients, to its current focus on the business aspects of healthcare. Dr. Kylie, transitioning from a clinical expert to a business specialist, guides listeners through the intricate landscape of healthcare business management.
What to Expect:
Strategic Insights: Learn about the business strategies that can transform your practice from Dr. Kylie's expert perspective.
Community Engagement: Join the broader Foundational Medicine Institute community to share ideas and foster collaboration.
Adaptive Learning: Hear about the evolving nature of healthcare business, adapting to changes and seizing new opportunities.
For Whom: This podcast is ideal for healthcare professionals who are looking to deepen their understanding of business management within the healthcare sector. Whether you're starting out or looking to enhance your existing business model, this podcast offers valuable insights and community support.
Join Dr. Kylie and dive into the essential business knowledge that supports successful healthcare practices. Whether you are a new listener or have followed the podcast through its various stages, prepare to gain a wealth of knowledge that will empower your business endeavors within the healthcare industry.
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Welcome to the Foundational Medicine Business Podcast, a segment under the Foundational Medicine Institute (FMI) umbrella. This podcast has evolved from its earlier iterations, previously known as Flip the Prescription and 10,000 Patients, to its current focus on the business aspects of healthcare. Dr. Kylie, transitioning from a clinical expert to a business specialist, guides listeners through the intricate landscape of healthcare business management.
What to Expect:
Strategic Insights: Learn about the business strategies that can transform your practice from Dr. Kylie's expert perspective.
Community Engagement: Join the broader Foundational Medicine Institute community to share ideas and foster collaboration.
Adaptive Learning: Hear about the evolving nature of healthcare business, adapting to changes and seizing new opportunities.
For Whom: This podcast is ideal for healthcare professionals who are looking to deepen their understanding of business management within the healthcare sector. Whether you're starting out or looking to enhance your existing business model, this podcast offers valuable insights and community support.
Join Dr. Kylie and dive into the essential business knowledge that supports successful healthcare practices. Whether you are a new listener or have followed the podcast through its various stages, prepare to gain a wealth of knowledge that will empower your business endeavors within the healthcare industry.
Feeling stuck talking to the same audience over and over? Learn how Facebook ads can help you reach the right people and scale your business like never before. In this episode, I share my journey of scaling a six-figure business and overcoming the "organic wall" by strategically leveraging Facebook ads. Joined by my trusted ads manager, Jenn Possick, we dive into identifying when your business is ready for ads, the importance of knowing your audience, and setting up proven systems that work. This isn’t just about throwing money at ads—it’s about optimizing every step, from audience targeting to launch event success.Do you want to know how Facebook ads can transform your business without wasting your budget? Tune in to uncover actionable strategies to scale your business to new heights.“Ads can be super effective, but they're not gonna work right away all the time. Sometimes it really is testing, tweaking, and figuring out what works, what doesn't, and adjusting from there.”~ Jenn PossickLove what you've heard? I'd be honored to read your review. Please leave it on your favorite podcast listening app, share this podcast with a colleague, and then go to event.drkylieburton.com and grab on-demand access to our 3-day 10,000 Patients event. Stay tuned until January. We have some HUGE things in store for 2025 (you may have noticed with the updates you see here on the podcast). In This Episode:Breaking free from the "organic wall" and scaling your businessSigns your business is ready for adsThe importance of knowing your audience before running adsFiguring out your budget for ad spendWhy proven systems are crucial to ad successThe mindset and financial readiness for ad investmentEvergreen ads vs. live launch ads: key differencesBuilding and nurturing your email list through adsWhere to find Jenn and how she can help you This podcast is sponsored by the following:My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.comIf you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.comLooking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)Resources:The Ultimate High-Profit Ads Checklist™ - https://jennpossick.com/checklistWhy Are My Labs Normal?: Your guide to reading your own blood work; no medical background needed by Dr. Kylie Burton - https://www.amazon.com/Why-Are-Labs-Normal-background/dp/B09XZVML1TConnect with Jenn Possick:Website - https://jennpossick.com/Facebook - https://web.facebook.com/jenn.possick/Connect with Dr. Kylie:Website - https://bloodworkspecialist.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/@FoundationalMedicineInstitute
Foundational Medicine: Business
Welcome to the Foundational Medicine Business Podcast, a segment under the Foundational Medicine Institute (FMI) umbrella. This podcast has evolved from its earlier iterations, previously known as Flip the Prescription and 10,000 Patients, to its current focus on the business aspects of healthcare. Dr. Kylie, transitioning from a clinical expert to a business specialist, guides listeners through the intricate landscape of healthcare business management.
What to Expect:
Strategic Insights: Learn about the business strategies that can transform your practice from Dr. Kylie's expert perspective.
Community Engagement: Join the broader Foundational Medicine Institute community to share ideas and foster collaboration.
Adaptive Learning: Hear about the evolving nature of healthcare business, adapting to changes and seizing new opportunities.
For Whom: This podcast is ideal for healthcare professionals who are looking to deepen their understanding of business management within the healthcare sector. Whether you're starting out or looking to enhance your existing business model, this podcast offers valuable insights and community support.
Join Dr. Kylie and dive into the essential business knowledge that supports successful healthcare practices. Whether you are a new listener or have followed the podcast through its various stages, prepare to gain a wealth of knowledge that will empower your business endeavors within the healthcare industry.
