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Foundational Medicine: Business
Foundational Medicine Institute
82 episodes
3 months ago
Welcome to the Foundational Medicine Business Podcast, a segment under the Foundational Medicine Institute (FMI) umbrella. This podcast has evolved from its earlier iterations, previously known as Flip the Prescription and 10,000 Patients, to its current focus on the business aspects of healthcare. Dr. Kylie, transitioning from a clinical expert to a business specialist, guides listeners through the intricate landscape of healthcare business management. What to Expect: Strategic Insights: Learn about the business strategies that can transform your practice from Dr. Kylie's expert perspective. Community Engagement: Join the broader Foundational Medicine Institute community to share ideas and foster collaboration. Adaptive Learning: Hear about the evolving nature of healthcare business, adapting to changes and seizing new opportunities. For Whom: This podcast is ideal for healthcare professionals who are looking to deepen their understanding of business management within the healthcare sector. Whether you're starting out or looking to enhance your existing business model, this podcast offers valuable insights and community support. Join Dr. Kylie and dive into the essential business knowledge that supports successful healthcare practices. Whether you are a new listener or have followed the podcast through its various stages, prepare to gain a wealth of knowledge that will empower your business endeavors within the healthcare industry.
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Medicine
Health & Fitness
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All content for Foundational Medicine: Business is the property of Foundational Medicine Institute and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to the Foundational Medicine Business Podcast, a segment under the Foundational Medicine Institute (FMI) umbrella. This podcast has evolved from its earlier iterations, previously known as Flip the Prescription and 10,000 Patients, to its current focus on the business aspects of healthcare. Dr. Kylie, transitioning from a clinical expert to a business specialist, guides listeners through the intricate landscape of healthcare business management. What to Expect: Strategic Insights: Learn about the business strategies that can transform your practice from Dr. Kylie's expert perspective. Community Engagement: Join the broader Foundational Medicine Institute community to share ideas and foster collaboration. Adaptive Learning: Hear about the evolving nature of healthcare business, adapting to changes and seizing new opportunities. For Whom: This podcast is ideal for healthcare professionals who are looking to deepen their understanding of business management within the healthcare sector. Whether you're starting out or looking to enhance your existing business model, this podcast offers valuable insights and community support. Join Dr. Kylie and dive into the essential business knowledge that supports successful healthcare practices. Whether you are a new listener or have followed the podcast through its various stages, prepare to gain a wealth of knowledge that will empower your business endeavors within the healthcare industry.
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Medicine
Health & Fitness
Episodes (20/82)
Foundational Medicine: Business
Stop Holding Money Hostage—How to Let It Flow Freely Into Your Life and Business
Money loves to be celebrated, not judged, criticized, or feared. When practitioners hold themselves back from earning more, they unknowingly repel the abundance they desire. Today, I share a personal revelation about my journey with money detachment, including how I went from spending $100,000 on failed sales pages to casually transferring thousands without a second thought. Because money isn't just currency—it's energy that flows when you release your attachment to it.Listen as I coach practitioners through their real money blocks—from the fear of responsibility that comes with wealth to the family programming that keeps you playing small."Think about it as a currency. You want to keep that current running, and you don't want to be attached to any of it. The moment you release that attachment, the attraction starts to happen." ~ Dr. Kylie BurtonIn This Episode:Why you should treat money like your best friendThe exact moment I knew I'd released my attachment to moneyWhat to do when everyone around you makes less than you doHow to upgrade from exhausting 1:1 services to scalable programsWhy celebrating money (not judging it) makes all the differenceThis podcast is sponsored by:👉 My go-to supplement company for practitioners – SystemicFormulas.com👉 The best place to get lab tests without the hassle – VirtualClinic.MD (Tell them Dr. Kylie Burton sent you!)👉 If you’re serious about quality food, get your beef and pork from a family-run farm in California – StarWalkerOrganicFarms.comConnect with Dr. Kylie:🌐 Website – https://bloodworkspecialist.com/📸 Instagram – https://www.instagram.com/drkylieburton/📘 Facebook – https://web.facebook.com/drkylieburton/🎥 YouTube – https://www.youtube.com/@FoundationalMedicineInstitute
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8 months ago
40 minutes 56 seconds

Foundational Medicine: Business
The Hidden Money Blocks Sabotaging Your Financial Success (And How to Fix Them)
You can be the best practitioner in the world with fantastic patient results, but if your relationship with money is broken, your bank account will never match your clinical brilliance.Today, I'm pulling back the curtain on why making more money FAST is actually easier than making a little bit SLOW, and how to transform your relationship with money from fear to freedom.Listen as I share the journey from being terrified to talk about money to having it become my favorite topic – including how I climbed out of $165,000 debt in just 10 days and completely transformed my business."You are worth what you're worth, and you are the only person who gets to determine that." ~ Dr. Kylie BurtonIn This Episode:What to say instead of "I can't afford that" (even to your kids)Why "money doesn't grow on trees" is a lieThe real reason you're burning out (and how to fix it)How do you reframe your thoughts about money to attract more of it?A simple trick to manifest your dream incomeThis podcast is sponsored by:👉 My go-to supplement company for practitioners – SystemicFormulas.com👉 The best place to get lab tests without the hassle – VirtualClinic.MD (Tell them Dr. Kylie Burton sent you!)👉 If you’re serious about quality food, get your beef and pork from a family-run farm in California – StarWalkerOrganicFarms.comConnect with Dr. Kylie:🌐 Website – https://bloodworkspecialist.com/📸 Instagram – https://www.instagram.com/drkylieburton/📘 Facebook – https://web.facebook.com/drkylieburton/🎥 YouTube – https://www.youtube.com/@FoundationalMedicineInstitute
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8 months ago
57 minutes 36 seconds

Foundational Medicine: Business
How to BREAK FREE From Hidden Money Blocks Holding You Back!
Money. We all want more of it, but let’s be real—how comfortable are you talking about it, asking for it, and actually receiving it? If the thought of charging your worth makes you cringe, this episode is for you.Today, I’m walking you through the hidden money blocks keeping you stuck and, more importantly, how to flip them into a money gain. Because if money isn’t your best friend yet, it’s time to change that.Listen as I share real stories—like how an innocent team lunch exposed a deep-rooted belief about receiving, and why so many brilliant practitioners are undercharging (and barely scraping by). If you’re tired of playing small, let’s fix that."Once you can identify and unravel each money block, you transform a money block into a money game." ~ Dr. Kylie BurtonIn This Episode:Why we deflect compliments and how to stop.A real-life case study of a brilliant clinician struggling with money.A simple self-assessment to check your money mindset.Debunking the "good debt" vs. "bad debt" myth.This podcast is sponsored by:👉 My go-to supplement company for practitioners – SystemicFormulas.com👉 The best place to get lab tests without the hassle – VirtualClinic.MD (Tell them Dr. Kylie Burton sent you!)👉 If you’re serious about quality food, get your beef and pork from a family-run farm in California – StarWalkerOrganicFarms.comConnect with Dr. Kylie:🌐 Website – https://bloodworkspecialist.com/📸 Instagram – https://www.instagram.com/drkylieburton/📘 Facebook – https://web.facebook.com/drkylieburton/🎥 YouTube – https://www.youtube.com/@FoundationalMedicineInstitute
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8 months ago
17 minutes 46 seconds

Foundational Medicine: Business
How AI & Niching Down Will Transform Your Functional Medicine Marketing
Messaging isn’t about shouting into the void—it’s about whispering directly into the ear of your ideal client. And guess what? AI just became your secret weapon.In this episode, I share exactly how to niche down, harness AI for killer copy, and turn “resistant” into “raving fan.” Watch me walk through real prompts, tear apart vague marketing, and show you why “I help everyone” is a one-way ticket to burnout.Whether you’re running a group program, an online course, or seeing one-on-one clients, this episode is packed with strategies you can implement right now.“In this online space, those who are tenacious, those who are never going to give up, those who keep plowing forward are going to be unstoppable.” ~ Dr. Kylie BurtonIn This Episode:Why “I help thyroid clients” is drowning you in competition (and what to say instead).The exact AI prompts I use to write emails, social posts, and sales pages in 5 minutes.How to dig into the “pain beneath the pain”Books over burnout: How writing “Foundational Medicine” turned my business into a client pipeline.The truth about risk-taking (and why my husband deserves credits).This podcast is sponsored by:👉 My go-to supplement company for practitioners – SystemicFormulas.com👉 The best place to get lab tests without the hassle – VirtualClinic.MD (Tell them Dr. Kylie Burton sent you!)👉 If you’re serious about quality food, get your beef and pork from a family-run farm in California – StarWalkerOrganicFarms.comConnect with Dr. Kylie:🌐 Website – https://bloodworkspecialist.com/📸 Instagram – https://www.instagram.com/drkylieburton/📘 Facebook – https://web.facebook.com/drkylieburton/🎥 YouTube – https://www.youtube.com/@FoundationalMedicineInstitute
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8 months ago
39 minutes 5 seconds

Foundational Medicine: Business
Live Coaching Session: Mastering Messaging for Client Attraction
Messaging isn’t just about telling people what you do—it’s about making them feel like you’re speaking directly to them.Join me as I work directly with several practitioners, helping them refine their marketing messages and attract their ideal clients. Witness real-time strategy sessions, learn from their successes and challenges, and discover actionable steps you can implement immediately.See how I help these practitioners identify their unique selling propositions, uncover the "pain beneath the pain" their clients experience, and craft compelling messages that resonate deeply.Whether you're working on a group coaching program, online course, or one-on-one service, these strategies will make marketing feel effortless.And hey, if you love what you hear, do me a favor: Subscribe, leave a review, and share this episode with a colleague. Let’s get more practitioners out of the sales struggle and into sustainable success."I'd rather every single one of you start before you're ready because you're gonna learn something along the way." – Dr. Kylie BurtonIn This Episode:Live coaching sessions with multiple practitioners.Strategies for overcoming messaging challenges.Tips for crafting compelling headlines and calls to action.Discussion of various marketing platforms (Facebook, YouTube, etc.).Advice on pricing strategies and business models.Leverage AI tools effectively for marketing.This podcast is sponsored by:👉 My go-to supplement company for practitioners – SystemicFormulas.com👉 The best place to get lab tests without the hassle – VirtualClinic.MD (Tell them Dr. Kylie Burton sent you!)👉 If you’re serious about quality food, get your beef and pork from a family-run farm in California – StarWalkerOrganicFarms.comConnect with Dr. Kylie:🌐 Website – https://bloodworkspecialist.com/📸 Instagram – https://www.instagram.com/drkylieburton/📘 Facebook – https://web.facebook.com/drkylieburton/🎥 YouTube – https://www.youtube.com/@FoundationalMedicineInstitute
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9 months ago
1 hour 27 minutes 28 seconds

Foundational Medicine: Business
Foundational Medicine: Business - The Secret Language Your Patients Are BEGGING You to Speak
If you’re stuck in the cycle of one-on-one consultations, feeling like you’re constantly grinding but not growing, it’s time to shift gears. In this episode of Foundational Medicine - Business, we’re talking about branding—but not in the colors-and-logos kind of way. This is about the messaging that actually attracts the right people to your programs, converts them into paying clients, and builds a sustainable business that doesn’t leave you burned out.I break down exactly how to talk about what you do in a way that gets people listening, nodding, and saying, “I need that.” Because here’s the truth: People don’t care about their symptoms. They care about what those symptoms are doing to their lives. When you understand that, marketing gets easy.Listen to some real-world examples from practitioners just like you—how they’ve taken their expertise, nailed their messaging, and turned it into thriving group programs, memberships, and passive income streams. If you’ve ever wondered, how do I actually get clients without feeling like I’m constantly selling?—this episode is for you.And if you love what you hear, do me a favor: Subscribe, leave a review, and share this episode with a colleague. Let’s help more practitioners step into their next level of impact.“ If you're going to attract and help 10, 000 patients, the key is to speak their language.” ~ Dr. Kylie BurtonIn This Episode:Why “fixing symptoms” kills your marketing (and what to say instead)How Sam transformed “memory loss” into a message about love and connectionCaitlin’s gut health pivot: From “I help with IBS” to “Stop planning your life around bathroom breaks”The 7-hour rule: Why 14 podcast episodes beat 2,520 social postsFour non-negotiable marketing pillars to grow your audienceThis podcast is sponsored by:👉 My go-to supplement company for practitioners – SystemicFormulas.com👉 The best place to get lab tests without the hassle – VirtualClinic.MD (Tell them Dr. Kylie Burton sent you!)👉 If you’re serious about quality food, get your beef and pork from a family-run farm in California – StarWalkerOrganicFarms.comConnect with Dr. Kylie:🌐 Website – https://bloodworkspecialist.com/📸 Instagram – https://www.instagram.com/drkylieburton/📘 Facebook – https://web.facebook.com/drkylieburton/🎥 YouTube – https://www.youtube.com/@FoundationalMedicineInstitute
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9 months ago
23 minutes 20 seconds

Foundational Medicine: Business
Build Your Online Practice: Scalable Strategies for Practitioners
Are you ready to grow your impact and break free from the one-on-one grind? In this episode of 10,000 Patients, I’m joined by innovative practitioners Miriam, Maya, and Kasey as we dive into creating scalable programs that transform lives, including tailored PCOS protocols and women’s health solutions. Learn how to build impactful programs that address real pain points, like PCOS and gut health, while empowering patients with tools like DIY nutrition plans and functional medicine strategies.With insights from Mike Rhees, we explore the role of the microbiome, effective supplement protocols, and tips for creating programs that simplify complex health issues. This episode is packed with actionable insights, perfect for growing your practice, reaching more people, and creating meaningful change.Ready to make the leap? Tune in and start building the scalable, impactful practice you’ve always dreamed of. Don’t forget to subscribe and share this episode with fellow practitioners!“When you go virtual, you no longer have to worry about the local mindset. But you do have to worry about trolls on virtual platforms. That said, the trolls feed the algorithm, and if you don't have haters, you're doing it wrong.”~ Dr. Kylie BurtonLove what you've heard? I'd be honored to read your review. Please leave it on your favorite podcast listening app and share this podcast with a colleague.We have some HUGE things in store for 2025 (you may have noticed with the updates you see here on the podcast). In This Episode:Identifying your audience and their pain pointsAttracting clients through niche programs The role of supplements and microbiome in health programsPricing your programsMarketing your service to attract the right clientsAdding more services to your offerBuilding community through paid membershipsPivoting from one-on-one consults to helping more peopleThe pros and cons of building an online businessThis podcast is sponsored by the following:My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.comIf you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.comLooking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)Connect with Dr. Kylie:Website - https://bloodworkspecialist.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/@FoundationalMedicineInstitute
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9 months ago
37 minutes 21 seconds

Foundational Medicine: Business
Building Impactful Health Programs: Laser Coaching With Dr. Kylie - Part 2
Are you eager to turn your passion into a thriving online practice? In this Part 2 episode of Laser Coaching with Dr. Kylie, I dive deeper into helping practitioners build and scale their online practices. I work with Dr. Ungar, who shares his journey of reversing cancer through alternative medicine and his passion for cognitive health, and Sabrina, who is eager to expand her weight loss programs beyond one-on-one consults. And then, there's Lynette, who wants to help women in midlife with their health issues.We explore how to refine their offer, create scalable programs, automate patient engagement, and generate income without burnout. From launching 30- and 90-day programs to building engaging online communities, I guide them through actionable strategies to turn their expertise into sustainable business growth.If you're ready to ditch the one-on-one model and scale your practice with systems that work, this episode is packed with tools and insights to help you reach more patients and create a lasting impact.“Our educational piece is what's gonna drive people into our 30 and 90-day program. I'm gonna recommend to you that you bypass this right now. If we need money fast, creating an educational piece is not it.”~ Dr. Kylie BurtonLove what you've heard? I'd be honored to read your review. Please leave it on your favorite podcast listening app and share this podcast with a colleague.We have some HUGE things in store for 2025 (you may have noticed with the updates you see here on the podcast). In This Episode:Flipping your messagingBuilding educational content Creating scalable 30-day and 90-day health programsStructuring live and automated programs for weight lossLeveraging paid Facebook groups for client engagementPricing your programClarifying your goal and nicheReviving cold leadsHow to make money quicklyThis podcast is sponsored by the following:My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.comIf you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.comLooking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)Connect with Dr. Kylie:Website - https://bloodworkspecialist.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/@FoundationalMedicineInstitute
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9 months ago
49 minutes 29 seconds

Foundational Medicine: Business
Building Impactful Health Programs: Laser Coaching With Dr. Kylie - Part 1
How do you turn your personal health journey into a thriving practice? Discover the first step toward empowering more patients with your expertise!In this laser coaching episode, I work with two incredible practitioners—Bernadette and Dr. Jason—to help them turn their expertise into scalable, impactful programs.Bernadette, a functional medicine practitioner specializing in Hashimoto’s, is ready to transform her personal health journey into educational resources and patient-centered programs. Together, we strategize how to create engaging content like an e-book and a 90-day program that empowers patients to understand their bloodwork and take control of their autoimmune health.Next, Dr. Jason introduces his Epic Five Plan, a comprehensive health program focused on hydration, diet, movement, stress management, and sleep. We explore ways to expand his initial Amazon book into a hands-on workbook and scalable program that reaches his ideal audience.Are you ready to grow your practice and empower more lives? Tune in for actionable strategies to turn your expertise into life-changing programs. Listen now and start scaling with impact!“Tell your story because your story will resonate with the person who joins your world.”~ Dr. Kylie BurtonLove what you've heard? I'd be honored to read your review. Please leave it on your favorite podcast listening app and share this podcast with a colleague.We have some HUGE things in store for 2025 (you may have noticed with the updates you see here on the podcast). In This Episode:Crafting an educational resource: "11 Things I Wish I Knew"Turning personal health struggles into patient empowermentUnderstanding bloodwork and advocating for your healthCreating scalable programs to simplify patient careThings don't have to be perfect before the launchRefining your offer according to your goalDefining your brand and targeting the right audienceThis podcast is sponsored by the following:My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.comIf you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.comLooking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)Connect with Dr. Kylie:Website - https://bloodworkspecialist.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/@FoundationalMedicineInstitute
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10 months ago
37 minutes 34 seconds

Foundational Medicine: Business
How to Accomplish Your Goals
Are you ready to simplify your practice, grow your business, and transform more lives? In this episode, I share actionable strategies to help you achieve the goals you’ve been dreaming of for your practice. Whether it’s scaling your reach, creating impactful health protocols, or streamlining your services, I dive into how you can build a thriving business while improving patient care.If you’re tired of the one-on-one grind, I’ll show you how to break free using innovative clinical programs and functional medicine tools that simplify care and maximize results. Learn how to align your expertise with scalable strategies that elevate your impact and income.Ready to take your practice to the next level? Tune in and discover how to create a business that serves more patients and transforms lives while growing sustainably. Don’t wait–your dream practice starts here. “If I'm gonna implement something new, I'm gonna have to let something go. So, in order to make room for new things, you have to let old things go.”~ Dr. Kylie BurtonLove what you've heard? I'd be honored to read your review. Please leave it on your favorite podcast listening app, share this podcast with a colleague, and then go to event.drkylieburton.com and grab on-demand access to our 3-day 10,000 Patients event. Stay tuned until January. We have some HUGE things in store for 2025 (you may have noticed with the updates you see here on the podcast). In This Episode:Breaking down the 10,000 patients goalWhy scaling with programs beats the one-on-one modelThe importance of aligning your goals with your daily actionsSimplifying complex clinical concepts into patient-friendly languageProtocol Prime and our Gold Program for scalable practiceBuilding credibility through books and contentMy plans for the 10,000 Patients podcastThis podcast is sponsored by the following:My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.comIf you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.comLooking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)Connect with Dr. Kylie:Website - https://bloodworkspecialist.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/@FoundationalMedicineInstitute
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10 months ago
34 minutes 26 seconds

Foundational Medicine: Business
3 Tips to Grow Your YouTube and Why You Should
Did you know you can make extra money on YouTube? In this episode, I’m thrilled to welcome YouTube marketing expert Vicki O’Neill. With decades of experience in digital marketing, Vicki specializes in helping creators and business owners leverage YouTube to maximize visibility and build connections. Whether you’re new to content creation or looking to level up your strategy, this conversation is packed with actionable insights to help you grow and monetize your channel. She reviews my channel for illustration so you can visualize how each tip is relevant to you. We dive into why YouTube is a powerful tool for long-term visibility and simple strategies to turn your channel into a revenue-generating asset. Vicki shares her expertise on everything from thumbnails to SEO optimization, helping you craft a channel that stands out. Ready to take your expertise to the next level? Tune in to learn how to grow your YouTube presence and create meaningful connections with your audience. Don’t miss this chance to unlock the power of video marketing! “I applaud you for just getting on there and starting your channel, uploading videos, and doing all the things you need to do to get momentum–and that’s the key. You’re never gonna have a YouTube channel without actually starting a YouTube channel.”~ Vicki O’NeillLove what you've heard? I'd be honored to read your review. Please leave it on your favorite podcast listening app, share this podcast with a colleague, and then go to event.drkylieburton.com and grab on-demand access to our 3-day 10,000 Patients event. Stay tuned until January. We have some HUGE things in store for 2025 (you may have noticed with the updates you see here on the podcast). In This Episode:The importance of starting a YouTube channel to grow your reachLeveraging YouTube SEO to attract the right audienceHow to monetize your YouTube channelHow important is your banner?Leveraging SEO for your YouTube channelThe role of thumbnails and titles in grabbing attentionOptimizing the first 30 seconds of your video for retentionTwo things people don't realize they need to doThree simple changes you can make to grab more attentionThis podcast is sponsored by the following:My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.comIf you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.comLooking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)Resources:Why Are My Labs Normal?: Your guide to reading your own blood work; no medical background needed by Dr. Kylie Burton - https://www.amazon.com/Why-Are-Labs-Normal-background/dp/B09XZVML1TConnect with Vicki O’Neill:Facebook - https://web.facebook.com/vicki.oneill17YouTube - https://www.youtube.com/channel/UCIEGW79j0IWtnt6RvbNjdCAConnect with Dr. Kylie:Website - https://bloodworkspecialist.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/@FoundationalMedicineInstitute
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10 months ago
35 minutes 23 seconds

Foundational Medicine: Business
Crafting Content that Catches Attention with Evan Cholfin
Are you struggling to make your content stand out? Discover how emotional storytelling and professional video strategies can transform your brand and captivate your audience. In this episode, I sit down with Evan Cholfin, CEO of LUXHAMMER, a leader in professional video production, to uncover the secrets behind creating content that truly connects. From crafting emotional stories to executing data-driven marketing strategies, we dive into how businesses can amplify their message and drive growth. With LUXHAMMER’s experience working with brands like Essential Water and SuperMouth, Evan shares practical tips for transforming your ideas into professional videos that captivate audiences and make an impact.Whether you're a solopreneur or a Fortune 500 company, you can learn a lot from today's episode. So tune in to discover the power of storytelling and strategy and why it’s time to rethink your content game. “Think about your audience—who they are and what truly moves them. It’s not just about what will make them buy, but what resonates on a deeper level—what makes them laugh, cry, and connect with the experiences that make life meaningful. When you tap into that emotional depth, you’re not just selling a product; you’re getting people to fall in love with what you create and your brand as a whole.”~ Evan CholfinLove what you've heard? I'd be honored to read your review. Please leave it on your favorite podcast listening app, share this podcast with a colleague, and then go to event.drkylieburton.com and grab on-demand access to our 3-day 10,000 Patients event. Stay tuned until January. We have some HUGE things in store for 2025 (you may have noticed with the updates you see here on the podcast). In This Episode:Why work with Evan?When should you hire a company like LUXHAMMER?The role of emotional storytelling in content creationWhat makes a video go viral?Using the “pain beneath the pain” approach in marketingLUXHAMMER's ideal customer avatarThis podcast is sponsored by the following:My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.comIf you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.comLooking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)Resources:Why Are My Labs Normal?: Your guide to reading your own blood work; no medical background needed by Dr. Kylie Burton - https://www.amazon.com/Why-Are-Labs-Normal-background/dp/B09XZVML1TConnect with Evan Cholfin:Website - https://www.luxhammer.com/Instagram - https://www.instagram.com/luxhammerllc/LinkedIn - https://www.linkedin.com/in/evan-cholfin/Connect with Dr. Kylie:Website - https://bloodworkspecialist.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/@FoundationalMedicineInstitute
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11 months ago
20 minutes 54 seconds

Foundational Medicine: Business
Become It with Jess Hughes
Have you ever wondered how to turn rock-bottom moments into your biggest comeback? In this inspiring episode, I (and my team) welcome a special guest, Jess Hughes, a single mom of seven who has become a thriving entrepreneur and artist. Jess shares her incredible journey from hitting rock bottom to building a successful online business, achieving financial freedom, and transforming her life through mindset shifts and bold action. Discover how she leveraged storytelling and visibility to connect with her audience and scale her business globally. Jess and I unpack the steps to creating digital products that resonate, cultivating a growth-oriented mindset, and embracing transformation to unlock limitless possibilities.Are you ready to take control of your journey and build the life you’ve always dreamed of? Don’t miss this powerful conversation. Tune in for actionable strategies and a dose of inspiration to help you turn challenges into opportunities.“When you're in a place where everything is systematized, and you're in the right hands, it is so straightforward and simple to go out there and make money.”~ Jess HughesLove what you've heard? I'd be honored to read your review. Please leave it on your favorite podcast listening app, share this podcast with a colleague, and then go to event.drkylieburton.com and grab on-demand access to our 3-day 10,000 Patients event. Stay tuned until January. We have some HUGE things in store for 2025 (you may have noticed with the updates you see here on the podcast). In This Episode:Meet the FMI TeamAn inspiring message to practitionersFrom struggles to success: Jess Hughes' storyBreaking beliefs, rewriting successVisualizing your future self Developing an unstoppable mindsetOrienting your mind toward possibilities and miraclesKey takeaways for practitionersThis podcast is sponsored by the following:My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.comIf you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.comLooking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)Resources:The Creative LifeBook by Jess Hughes - https://www.creativelifebook.com/Why Are My Labs Normal?: Your guide to reading your own blood work; no medical background needed by Dr. Kylie Burton - https://www.amazon.com/Why-Are-Labs-Normal-background/dp/B09XZVML1TConnect with Jess Hughes:Website - https://jesshughes.com/Facebook - https://web.facebook.com/jessicadavishughesConnect with Dr. Kylie:Website - https://bloodworkspecialist.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/@FoundationalMedicineInstitute
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11 months ago
46 minutes 27 seconds

Foundational Medicine: Business
Are you Ready to Run Ads? with Jenn Possick
Feeling stuck talking to the same audience over and over? Learn how Facebook ads can help you reach the right people and scale your business like never before. In this episode, I share my journey of scaling a six-figure business and overcoming the "organic wall" by strategically leveraging Facebook ads. Joined by my trusted ads manager, Jenn Possick, we dive into identifying when your business is ready for ads, the importance of knowing your audience, and setting up proven systems that work. This isn’t just about throwing money at ads—it’s about optimizing every step, from audience targeting to launch event success.Do you want to know how Facebook ads can transform your business without wasting your budget? Tune in to uncover actionable strategies to scale your business to new heights.“Ads can be super effective, but they're not gonna work right away all the time. Sometimes it really is testing, tweaking, and figuring out what works, what doesn't, and adjusting from there.”~ Jenn PossickLove what you've heard? I'd be honored to read your review. Please leave it on your favorite podcast listening app, share this podcast with a colleague, and then go to event.drkylieburton.com and grab on-demand access to our 3-day 10,000 Patients event. Stay tuned until January. We have some HUGE things in store for 2025 (you may have noticed with the updates you see here on the podcast). In This Episode:Breaking free from the "organic wall" and scaling your businessSigns your business is ready for adsThe importance of knowing your audience before running adsFiguring out your budget for ad spendWhy proven systems are crucial to ad successThe mindset and financial readiness for ad investmentEvergreen ads vs. live launch ads: key differencesBuilding and nurturing your email list through adsWhere to find Jenn and how she can help you This podcast is sponsored by the following:My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.comIf you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.comLooking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)Resources:The Ultimate High-Profit Ads Checklist™ - https://jennpossick.com/checklistWhy Are My Labs Normal?: Your guide to reading your own blood work; no medical background needed by Dr. Kylie Burton - https://www.amazon.com/Why-Are-Labs-Normal-background/dp/B09XZVML1TConnect with Jenn Possick:Website - https://jennpossick.com/Facebook - https://web.facebook.com/jenn.possick/Connect with Dr. Kylie:Website - https://bloodworkspecialist.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/@FoundationalMedicineInstitute
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11 months ago
25 minutes 6 seconds

Foundational Medicine: Business
12 Tips for a Successful Group Coaching Call with Nicole Lanni
Are you feeling overwhelmed by endless one-on-one consults? Discover how group coaching can revolutionize your practice and create a thriving online business. In this episode, I sit down with Nicole Lanni, who runs our patient group calls, to discuss 12 game-changing tips for hosting a successful group coaching call. Whether you're a seasoned practitioner or new to leading groups, these insights will help elevate your calls to the next level. From creating a welcoming environment to keeping your group engaged and positive, Nicole shares strategies that have helped countless practitioners transform their group coaching sessions.We dive into the importance of building connections among group members, managing challenges, and planting the seeds for future programs.If you've been hesitant to start group coaching or are looking to fine-tune your process, this episode is for you.If you're ready to take your coaching calls to the next level, hit play now and start transforming lives, one group call at a time!“Groups heal. People heal together in groups very well, and we want to keep it positive.”~ Nicole LanniLove what you've heard? I'd be honored to read your review. Please leave it on your favorite podcast listening app, share this podcast with a colleague, and then go to event.drkylieburton.com and grab on-demand access to our 3-day 10,000 Patients event. Stay tuned until January. We have some HUGE things in store for 2025 (you may have noticed with the updates you see here on the podcast). In This Episode:Professional backgrounds for better engagementBe excited and authentic while fostering connectionsIntroduce members to each otherHandling toxic members positivelyConfidence in group protocolsTrack progress and celebrate winsUpsell through future program seedsTeach effectively and stay on topicLeave room for Q&AEnd with celebrations and testimonialsThis podcast is sponsored by the following:My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.comIf you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.comLooking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)Resources:Why Are My Labs Normal?: Your guide to reading your own blood work; no medical background needed by Dr. Kylie Burton - https://www.amazon.com/Why-Are-Labs-Normal-background/dp/B09XZVML1TConnect with Dr. Kylie:Website - https://bloodworkspecialist.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/@FoundationalMedicineInstitute
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11 months ago
14 minutes 29 seconds

Foundational Medicine: Business
What Can Happen When You Take Action Fast?
Have you ever wondered if fast, messy action could lead to big wins? In this episode, I’m sharing the behind-the-scenes story of how one late-night idea turned into $230,500 in sales—and the unexpected lessons learned along the way. From the biggest marketing fails to the highs of quick, bold moves, I’ll reveal what went right and the surprising “if not this, something better” mindset that’s reshaped my approach to business.Whether you're dealing with setbacks or dreaming of massive success, this episode explores the realities of running a business and lessons that will inspire you to take action, even if it’s messy. Listen up and see what worked, what didn’t, and how to keep moving forward!“Failure is one step closer to success.”~ Dr. Kylie BurtonLove what you've heard? I'd be honored to read your review. Please leave it on your favorite podcast listening app, share this podcast with a colleague, and then go to event.drkylieburton.com and grab on-demand access to our 3-day 10,000 Patients event. Stay tuned until January. We have some HUGE things in store for 2025 (you may have noticed with the updates you see here on the podcast). In This Episode:Turning a mastermind training into a six-figure winLaunching fast without fancy pagesCreating our own economy with bold movesCostly live workshop launch with no salesGoing back to the drawing board and improving our strategyGoogle’s January update and its impact on marketingAdapting and automating for smoother launchesThis podcast is sponsored by the following:My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.comIf you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.comLooking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)Resources:Why Are My Labs Normal?: Your guide to reading your own blood work; no medical background needed by Dr. Kylie Burton - https://www.amazon.com/Why-Are-Labs-Normal-background/dp/B09XZVML1TConnect with Dr. Kylie:Website - https://bloodworkspecialist.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/@FoundationalMedicineInstitute
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12 months ago
21 minutes 11 seconds

Foundational Medicine: Business
Building a Bigger Impact: Introducing the FMI Team
Have you ever felt limited by traditional models in healthcare? In this episode, I’m sharing my journey of scaling from a solo practice to the Foundational Medicine Institute, where I help practitioners like you build thriving virtual practices that reach thousands. Joined by my incredible team, we dive into the essential shifts needed to create impactful patient relationships and scale your business beyond one-on-one interactions.Want to know how we’re reshaping functional medicine and the key strategies to add new income streams? From onboarding the right team to creating a scalable business, this episode is packed with insights for any practitioner ready to make a bigger impact.If you want to learn how to grow a virtual practice without burnout, let’s dive in!“Our number one goal at the Foundational Medicine Institute is to help you make additional income streams without having to work extra for it.”~ Dr. Kylie BurtonLove what you've heard? I'd be honored to read your review. Please leave it on your favorite podcast listening app, share this podcast with a colleague, and then go to event.drkylieburton.com and grab on-demand access to our 3-day 10,000 Patients event. Stay tuned until January. We have some HUGE things in store for 2025 (you may have noticed with the updates you see here on the podcast). In This Episode:Understanding the power of your thoughtsIntroduction to Foundational Medicine and my teamThe real reason some attract fantastic opportunities while others don'tUpgrades to our program offeringsA sneak peek into FMI's new programGold Program: building credibility and authorityThis podcast is sponsored by the following:My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.comIf you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.comLooking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)Resources:Why Are My Labs Normal?: Your guide to reading your own blood work; no medical background needed by Dr. Kylie Burton - https://www.amazon.com/Why-Are-Labs-Normal-background/dp/B09XZVML1TConnect with Dr. Kylie:Website - https://bloodworkspecialist.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/@FoundationalMedicineInstitute
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1 year ago
37 minutes 57 seconds

Foundational Medicine: Business
Creating Your Bigger Vision: From Dreams to Reality With Jamie G. Smith
Have you ever wondered what it takes to turn a big vision into reality? In this episode, we’re breaking down the bold steps, mindset shifts, and transformative actions that make dreams more than just wishful thinking. Join me and my guest, Jamie G. Smith, as we dive deep into building a business and life that aligns with a bigger vision. Jamie is a renowned business and lifestyle elevation strategist, speaker, content creator, and the founder of LUXE Everyday. Together, we explore how to step into your next-level self, make bold moves, and lead with impact. We’ll touch on the lessons, failures, and breakthroughs that have shaped our paths—and share the key steps to get you closer to your own massive goals.Are you excited to unlock your future potential today? From redefining your story to managing your energy for exponential growth, this episode will inspire you to leap beyond the ordinary.If you're ready to transform your future, hit play to find out how!“If you want to quantum leap, think in terms of how you can leverage, who you can leverage, and what new pathways you haven't even thought of yet. Think in new ways, think in new processes, think of how can you.”~ Jamie G. SmithLove what you've heard? I'd be honored to read your review. Please leave it on your favorite podcast listening app, share this podcast with a colleague, and then go to event.drkylieburton.com and grab on-demand access to our 3-day 10,000 Patients event. Stay tuned until January. We have some HUGE things in store for 2025 (you may have noticed with the updates you see here on the podcast). In This Episode:Redefining your past to empower the presentStepping into my next-level selfVisualizing and realizing your bigger visionsStepping out of your comfort zone for growthCreating your 3-month goal to get to your bigger visionIntroducing the Foundational Medicine conceptEnergy Management for high achieversSteps to create your bigger vision nowThis podcast is sponsored by the following:My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.comIf you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.comLooking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)Resources:Discover the Secrets that Top-Tier Achievers Swear By - https://luxeeveryday.com/edgeWhy Are My Labs Normal?: Your guide to reading your own blood work; no medical background needed by Dr. Kylie Burton - https://www.amazon.com/Why-Are-Labs-Normal-background/dp/B09XZVML1TConnect with Jamie G. Smith:Instagram - https://www.instagram.com/luxeeverydaylife/Connect with Dr. Kylie:Website - https://bloodworkspecialist.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/@FoundationalMedicineInstitute
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1 year ago
45 minutes 53 seconds

Foundational Medicine: Business
My Biggest Marketing Mistakes
Marketing wasn’t always my strong suit. I used to hate it! But I’ve learned a few things over time—especially from my biggest mistakes. In this episode, I’m pulling back the curtain on the missteps that cost me time, money, and countless opportunities. From investing in a TV appearance that led to zero clients to oversharing on social media, these are the lessons I wish I had learned sooner.Do you want to avoid the same pitfalls? I’m sharing the game-changing strategies that helped me turn it all around. Whether you're just starting out or have been marketing for years, there’s something here for everyone.Curious to know what I would never do again? Tune in to discover my top three marketing regrets and how you can skip the pain and jump straight to results.“Be very careful. Learn from my mistakes. If you have to completely pivot, pivot.”~ Dr. Kylie Burton Love what you've heard? I'd be honored to read your review. Please leave it on your favorite podcast listening app, share this podcast with a colleague, and then go to event.drkylieburton.com and grab on-demand access to our 3-day 10,000 Patients event. Stay tuned until January. We have some HUGE things in store for 2025 (you may have noticed with the updates you see here on the podcast). In This Episode:From hating marketing to mastering itOversharing on social media: my biggest mistakeWhy live events outperform automated webinarsCostly lessons in smart marketing investmentsBalancing long-term and short-term marketingHow launching a podcast transformed my businessMy priorities right now This podcast is sponsored by the following:My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.comIf you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.comLooking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)Resources:Why Are My Labs Normal?: Your guide to reading your own blood work; no medical background needed by Dr. Kylie Burton - https://www.amazon.com/Why-Are-Labs-Normal-background/dp/B09XZVML1TConnect with Dr. Kylie:Website - https://bloodworkspecialist.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/@FoundationalMedicineInstitute
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1 year ago
25 minutes 47 seconds

Foundational Medicine: Business
MLM for Practitioners: How Amare Happy Juice Boosts Income and Wellness
What comes to mind when you hear MLM? Many people shy away from it, missing out on a potential income stream. But before dismissing it, what if the right MLM could align with your values, offer products you truly believe in, and be a source of additional income?In this enlightening episode, I sit down with Jessica Briecke to explore the power of multiple income streams and why practitioners should consider MLM as one of them. We dive into the importance of aligning with a company’s values and only promoting products you genuinely believe in and use yourself. We share personal stories about saying YES to working with Amare—The Mental Wellness Company® behind the popular Happy Juice™. Together, Jessica and I discuss the incredible benefits of Happy Juice and how it’s transformed not only our health but also our approach to business. It’s crucial to carefully vet any MLM company and its products before jumping in—because when you do, the rewards could surprise you!Are you curious about how MLM can fit into your practice? Tune in to hear why Happy Juice is a game-changer for people who desire calm instead of chaos. Don't miss this insightful conversation—click to listen and explore the benefits for yourself!“If I can get practitioners to hear what I'm saying, if they can get beyond the taboo or the skepticism about MLM, we can build a network of practitioners who are out there promoting something so big and so helpful that you can be helping thousands of people with something so easy, so simple, that tastes good. We can move on to the bigger protocols after, but we can help so many even if that's where they stay.”- Jessica BrieckeLove what you've heard? I'd be honored to read your review. Please leave it on your favorite podcast listening app, share this podcast with a colleague, and then go to event.drkylieburton.com and grab on-demand access to our 3-day 10,000 Patients event. Stay tuned until January. We have some HUGE things in store for 2025 (you may have noticed with the updates you see here on the podcast). In This Episode:Should you work for an MLM?Why Happy Juice stands outWhy Jessica chose AmareWhat’s in Happy Juice, and how does it work?Why MLM is worth considering for practitionersThe top benefit of Happy JuiceThis podcast is sponsored by the following:My favorite supplement company and what I recommend every colleague should use in their repertoire - SystemicFormulas.comIf you’re a fan of regenerative farming, get your beef and pork from this family-run farm in California - StarWalkerOrganicFarms.comLooking for a place to order your labs? My favorite place is virtualclinic.MD (Tell them Dr. Kylie Burton sent you when you create your account)Resources:Amare-The Mental Wellness Company® - https://www.amare.com/corporate/en-us/Why Are My Labs Normal?: Your guide to reading your own blood work; no medical background needed by Dr. Kylie Burton - https://www.amazon.com/Why-Are-Labs-Normal-background/dp/B09XZVML1TConnect with Jessica Briecke:Instagram - https://www.instagram.com/jessb_lmt_nc/Connect with Dr. Kylie:Website - https://bloodworkspecialist.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/@FoundationalMedicineInstitute
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1 year ago
36 minutes

Foundational Medicine: Business
Welcome to the Foundational Medicine Business Podcast, a segment under the Foundational Medicine Institute (FMI) umbrella. This podcast has evolved from its earlier iterations, previously known as Flip the Prescription and 10,000 Patients, to its current focus on the business aspects of healthcare. Dr. Kylie, transitioning from a clinical expert to a business specialist, guides listeners through the intricate landscape of healthcare business management. What to Expect: Strategic Insights: Learn about the business strategies that can transform your practice from Dr. Kylie's expert perspective. Community Engagement: Join the broader Foundational Medicine Institute community to share ideas and foster collaboration. Adaptive Learning: Hear about the evolving nature of healthcare business, adapting to changes and seizing new opportunities. For Whom: This podcast is ideal for healthcare professionals who are looking to deepen their understanding of business management within the healthcare sector. Whether you're starting out or looking to enhance your existing business model, this podcast offers valuable insights and community support. Join Dr. Kylie and dive into the essential business knowledge that supports successful healthcare practices. Whether you are a new listener or have followed the podcast through its various stages, prepare to gain a wealth of knowledge that will empower your business endeavors within the healthcare industry.