Google's NEW AI Max: A Guide for Business Owners

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For The Daring Growth Seekers - Marketing In The AI Era

Done By Nine

78 episodes

5 days ago

For the Daring Growth Seekers is the marketing and business podcast for New Zealand and Australian business owners and small marketing teams building purpose-driven service businesses in the AI era. Hosts Jordan & Jacqueline from Done By Nine share weekly [STRATEGY] episodes on AI-powered marketing, plus [Off Mic] raw, behind-the-scenes episodes where we share what it’s really like to grow a business as a couple in the disruptive AI era — the decisions, challenges, and dynamics most leaders don’t talk about! Honest, actionable, and values-led — subscribe now to grow with purpose!

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Google's NEW AI Max: A Guide for Business Owners

For The Daring Growth Seekers - Marketing In The AI Era

17 minutes 5 seconds

4 months ago

Google's NEW AI Max: A Guide for Business Owners

Google Ads just released a feature called AI Max that **they claim** could either boost your ad performance by 30% or completely mess up your campaigns if you're not ready.

It's rolling out across Australia and New Zealand right now, and most business owners have no idea it even exists.

In this episode, we cut through the technical jargon to give you a straight-up guide. You’ll learn what AI Max actually does, the three things your business must have in place before you even consider testing it, and who should absolutely not turn it on.

By the end, you'll know exactly what this means for your business and have a clear, actionable plan to either use it to your advantage or avoid a costly mistake.

01:13 The Shift from Keywords to Intent

03:41 Understanding AI Max Features

07:22 Preparing for AI Max Implementation

09:53 Testing AI Max in Your Campaigns

11:11 Is AI Max Right for You?