Send us a text You've got a great product, decent packaging, and maybe even a few stockists. But here's the problem: your product is moving off the shelf. You're spending all your energy chasing new listings while your existing stockists are losing confidence. This is the wake-up call you need. In this episode of Foodpreneur with Chelsea Ford, I'm breaking down why so many CPG brands focus on the wrong metric. I share real examples from brands that are crushing it. You'll hear about bra...
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Send us a text You've got a great product, decent packaging, and maybe even a few stockists. But here's the problem: your product is moving off the shelf. You're spending all your energy chasing new listings while your existing stockists are losing confidence. This is the wake-up call you need. In this episode of Foodpreneur with Chelsea Ford, I'm breaking down why so many CPG brands focus on the wrong metric. I share real examples from brands that are crushing it. You'll hear about bra...
#130 Burnout to Breakthrough: How Laura Allan Scaled Isaac’s Snacks
Foodpreneur with Chelsea Ford
1 hour 7 minutes
8 months ago
#130 Burnout to Breakthrough: How Laura Allan Scaled Isaac’s Snacks
Send us a text Burnout is a real challenge in the industry. Many Foodpreneurs start their businesses as a side hustle - juggling production, marketing, sales, packing, and every other task that comes with running a business solo. But it doesn’t have to stand in the way of scaling. For episode 130, I sat down with Laura Allan, founder of Isaac’s Snacks, the wholefood bites brand keeping it real with fewer than 10 ingredients. With 900+ Woolworths stores stocking her products and a strong prese...
Foodpreneur with Chelsea Ford
Send us a text You've got a great product, decent packaging, and maybe even a few stockists. But here's the problem: your product is moving off the shelf. You're spending all your energy chasing new listings while your existing stockists are losing confidence. This is the wake-up call you need. In this episode of Foodpreneur with Chelsea Ford, I'm breaking down why so many CPG brands focus on the wrong metric. I share real examples from brands that are crushing it. You'll hear about bra...
