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Follow the Gradient
Follow the Gradient
56 episodes
4 days ago
Insider knowledge and real stories about how to build a scaleup in Europe while staying sane. Each week founders Melanie Gabriel and Christian Woese pick for you the latest startup news, dive deep into one specific question on a founder's or startup operator's mind and share how to solve the challenge together with an expert. Follow the Gradient and stay tuned.
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Entrepreneurship
Business
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All content for Follow the Gradient is the property of Follow the Gradient and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Insider knowledge and real stories about how to build a scaleup in Europe while staying sane. Each week founders Melanie Gabriel and Christian Woese pick for you the latest startup news, dive deep into one specific question on a founder's or startup operator's mind and share how to solve the challenge together with an expert. Follow the Gradient and stay tuned.
Show more...
Entrepreneurship
Business
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Scrappy by Design: Victoria Ransom on turning grit into a startup superpower
Follow the Gradient
34 minutes 28 seconds
2 months ago
Scrappy by Design: Victoria Ransom on turning grit into a startup superpower

In this episode, Victoria Ransom, founder of Wildfire (acquired by Google) and Prisma, shares the scrappy, principled, and deeply human approach that shaped her startup journey - from asparagus farming in rural New Zealand to building and selling a high-growth tech company.

Victoria opens up about how she scaled Wildfire from a humble tool to 400 employees, maintained a strong culture during hypergrowth, and navigated an acquisition without losing the soul of the company. She also shares the realities of co-founding with her husband and raising three kids while running startups — without burning out or burning bridges.

You’ll learn

  • How to scale without diluting culture or values

  • Why scrappiness can be a superpower in startup execution

  • How to navigate acquisitions while keeping your team engaged

  • What it takes to co-found a company with your life partner

Victoria’s story is proof that you don’t need a Silicon Valley pedigree to build something world-class — just grit, clarity, and a whole lot of heart.

Get bonus insights from Victoria that didn’t make it into the episode at ⁠followthegradient.io⁠.

Follow the Gradient
Insider knowledge and real stories about how to build a scaleup in Europe while staying sane. Each week founders Melanie Gabriel and Christian Woese pick for you the latest startup news, dive deep into one specific question on a founder's or startup operator's mind and share how to solve the challenge together with an expert. Follow the Gradient and stay tuned.