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Focus & Vision
Gino Wickman
23 episodes
9 months ago
You need the right tools to focus your business and build your vision. Focus and Vision is the two-part series from EOS® that explores the tools to help you and your leadership team develop a guiding vision for your organization and stay on track to achieving your business goals. Listen to Gino Wickman as he discusses the tools and resources that shaped his entrepreneurial experiences and how the foundational ideas of business can be turned into the structure you need to get your business to the next level. Explore The 8 Questions™ of the Vision/Traction Organizer® to get clear on your vision and learn the five tools to keep your focus on track.  To get the most out of this series, it is recommended that you listen to each audio more than once. 
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Entrepreneurship
Business,
Management
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All content for Focus & Vision is the property of Gino Wickman and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
You need the right tools to focus your business and build your vision. Focus and Vision is the two-part series from EOS® that explores the tools to help you and your leadership team develop a guiding vision for your organization and stay on track to achieving your business goals. Listen to Gino Wickman as he discusses the tools and resources that shaped his entrepreneurial experiences and how the foundational ideas of business can be turned into the structure you need to get your business to the next level. Explore The 8 Questions™ of the Vision/Traction Organizer® to get clear on your vision and learn the five tools to keep your focus on track.  To get the most out of this series, it is recommended that you listen to each audio more than once. 
Show more...
Entrepreneurship
Business,
Management
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Vision 7: Marketing Strategy
Focus & Vision
6 minutes
1 year ago
Vision 7: Marketing Strategy
Welcome to Focus and Vision with Gino Wickman, where we help you master EOS®. In this episode, we focus on the fourth section of the V/TO®: Marketing Strategy. We’ll break the exercise into four key sections: Target Market, 3 Uniques™, proven process, and guarantee.  Having a clear marketing strategy will simplify and laser-focus sales efforts, aligning with the 80/20 rule. By defining 3 Uniques, creating a measurable guarantee, developing a visual representation of a proven process, and identifying the target market, you’ll enhance focus and clarity in your sales and marketing efforts.
Focus & Vision
You need the right tools to focus your business and build your vision. Focus and Vision is the two-part series from EOS® that explores the tools to help you and your leadership team develop a guiding vision for your organization and stay on track to achieving your business goals. Listen to Gino Wickman as he discusses the tools and resources that shaped his entrepreneurial experiences and how the foundational ideas of business can be turned into the structure you need to get your business to the next level. Explore The 8 Questions™ of the Vision/Traction Organizer® to get clear on your vision and learn the five tools to keep your focus on track.  To get the most out of this series, it is recommended that you listen to each audio more than once.