In this forward-looking episode of Fitness Business Insights with Matt Robinson, I explore where the fitness industry is heading next — and how you can position yourself to thrive as it evolves. Using current UK and global data, I unpack the key economic, social, and behavioural shifts that will shape the industry from 2026 onward. You’ll learn why the fitness sector is growing despite economic uncertainty, what rising competition means for you, and how to adapt your business to meet the ch...
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In this forward-looking episode of Fitness Business Insights with Matt Robinson, I explore where the fitness industry is heading next — and how you can position yourself to thrive as it evolves. Using current UK and global data, I unpack the key economic, social, and behavioural shifts that will shape the industry from 2026 onward. You’ll learn why the fitness sector is growing despite economic uncertainty, what rising competition means for you, and how to adapt your business to meet the ch...
In this solo episode of Fitness Business Insights with Matt Robinson, I unpack one of the biggest mistakes personal trainers make: misreading their market. Too many coaches assume they know what clients want—but end up building offers that miss the mark, stall growth, and leave them chasing leads. In this episode, I’ll show you how to truly understand your market, test your assumptions, and create offers that clients are excited to say yes to. You’ll learn why market feedback trumps guess...
Fitness Business Insights with Matt Robinson
In this forward-looking episode of Fitness Business Insights with Matt Robinson, I explore where the fitness industry is heading next — and how you can position yourself to thrive as it evolves. Using current UK and global data, I unpack the key economic, social, and behavioural shifts that will shape the industry from 2026 onward. You’ll learn why the fitness sector is growing despite economic uncertainty, what rising competition means for you, and how to adapt your business to meet the ch...
