76. 'We Can Express Ourselves Through Work Ethic' w/ Jeffstaple, founder & creative director of Staple and Reed Art Department

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First Generation Burden

Rich Tu

85 episodes

6 days ago

*Webby Award Honoree* First Generation Burden was created in 2016 and focuses on the intersection of immigrants and the creative community. We celebrate the unique and diverse immigrant population in America through longform interviews. Basically, it’s just a bunch of fun conversations with good people. Hosted by Rich Tu. Check out FirstGenBurden.com for all the episodes. Follow us at @firstgenburden and @rich_tu

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All content for First Generation Burden is the property of Rich Tu and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

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76. 'We Can Express Ourselves Through Work Ethic' w/ Jeffstaple, founder & creative director of Staple and Reed Art Department

First Generation Burden

1 hour 9 minutes

2 years ago

76. 'We Can Express Ourselves Through Work Ethic' w/ Jeffstaple, founder & creative director of Staple and Reed Art Department

Before Jeffstaple (born Jeffrey Ng) built a creative empire he was sneaking into Parsons' silkscreening lab to hand print his first Staple tees. As the founder and creative director of Staple and Reed Art Department, Jeff's prolific work encompasses graphic design, fashion design, footwear design, and brand marketing for a range of from startup brands to Fortune 500 companies. Jeff and Rich Tu, sit down to talk about his humble beginnings growing up as the child of Chinese immigrants in New Jersey, the early days of Staple, helping HipHop mature with TheFader and Rawkus, and the launch of the iconic Pigeon Dunk.

Also, they discuss the role of design in culture, how Jeff continues to embrace new technology, the ways in which Web3 reminds him of streetwear, and the time when Rich designed Staple tees based on theology.

For even more, check out his new book Jeffstaple: Not Just Sneakers (with Rizzoli), chronicling his 25 year creative journey.

LINKS

This is a special collaboration with The OG magazine. For more, go to: TheOnline.Gallery

SOCIAL MEDIA

Check out FirstGenBurden.com for all the episodes
Follow us @firstgenburden and Rich Tu / @rich_tu
Audio produced by Timothy Simonson / @timwicked
Illustration by Eugenia Mello / @eumiel

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