In this episode, we talk with Mike Mellor, founder of 742 Advisors and long-time leader in legal business development. Mike shares the three biggest challenges he sees holding law firms back: from weak online presence to broken pitch processes and scattered data. He explains how firms can overcome these challenges with the right tools, mindset, and structure. We also discuss how law firms can use AI in billing and experience management, the power of codifying deal data, and why intellectual c...
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In this episode, we talk with Mike Mellor, founder of 742 Advisors and long-time leader in legal business development. Mike shares the three biggest challenges he sees holding law firms back: from weak online presence to broken pitch processes and scattered data. He explains how firms can overcome these challenges with the right tools, mindset, and structure. We also discuss how law firms can use AI in billing and experience management, the power of codifying deal data, and why intellectual c...
Success in Legal Marketing and BD: Sara Miller’s International Perspective
Firm Favourites
24 minutes
8 months ago
Success in Legal Marketing and BD: Sara Miller’s International Perspective
In this episode, we talk with Sarah Miller, Director of Marketing and Business Development at Tilleke & Gibbins, a leading law firm in Southeast Asia. Sarah shares insights from her stellar international career and dives into the challenges and opportunities of building strong client relationships while navigating cultural nuances in legal marketing. 00:00 | Introduction01:55| Cultural integration in southeast Asia05:02 | How Sarah’s career got to this point07:24 | Trends and diversity ...
Firm Favourites
In this episode, we talk with Mike Mellor, founder of 742 Advisors and long-time leader in legal business development. Mike shares the three biggest challenges he sees holding law firms back: from weak online presence to broken pitch processes and scattered data. He explains how firms can overcome these challenges with the right tools, mindset, and structure. We also discuss how law firms can use AI in billing and experience management, the power of codifying deal data, and why intellectual c...
