"We’ve done over $2 million in equipment sales in 12 months—all from social media." This episode dives deep into how social media transformed from a simple storytelling tool into a revenue powerhouse. We break down how sharing the right story—starting with a failed TV show—became the foundation for launching Ferncrest, selling over $2M in equipment, and turning casual followers into committed franchisees. We also get real about the imposter syndrome that comes with constant content creation, ...
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"We’ve done over $2 million in equipment sales in 12 months—all from social media." This episode dives deep into how social media transformed from a simple storytelling tool into a revenue powerhouse. We break down how sharing the right story—starting with a failed TV show—became the foundation for launching Ferncrest, selling over $2M in equipment, and turning casual followers into committed franchisees. We also get real about the imposter syndrome that comes with constant content creation, ...
How We Bought a $2.3M Hotel Without a Dollar of our Own Money
Finding Brotherly Love
22 minutes
11 months ago
How We Bought a $2.3M Hotel Without a Dollar of our Own Money
In the first episode of Finding Brotherly Love, we dive into the story behind acquiring the Society Hill Hotel in Philadelphia—a $2.3 million deal made without using any of our own money. Brian and Mike share how their 15-year friendship laid the foundation for a successful business partnership, the creative financing strategies they used, and the relationships that made it all possible. We take you step-by-step through how a casual text about a listing online turned into owning and renovatin...
Finding Brotherly Love
"We’ve done over $2 million in equipment sales in 12 months—all from social media." This episode dives deep into how social media transformed from a simple storytelling tool into a revenue powerhouse. We break down how sharing the right story—starting with a failed TV show—became the foundation for launching Ferncrest, selling over $2M in equipment, and turning casual followers into committed franchisees. We also get real about the imposter syndrome that comes with constant content creation, ...
