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Find the Green : A Guide to Golf Management
Jason Rockhold, MBA, PGA MP
57 episodes
5 days ago
Find the Green: A Guide to Golf Management is your key to finding benchmarks and best practices that can catapult your business to the next level. With deep insight and seasoned guests, we can provide you some guidance to get your where you want to be. Take a break and learn the steps to higher profitability. Reach out to us @FindtheGreen on Instagram and Twitter or Find The Green on Facebook. Email Jason at jrockhold@pga.com. Our goal is to help all businesses find better ways to connect with the customer, ultimately expanding the Lifetime Relationship with them and Top Line revenue for you.
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Business
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All content for Find the Green : A Guide to Golf Management is the property of Jason Rockhold, MBA, PGA MP and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Find the Green: A Guide to Golf Management is your key to finding benchmarks and best practices that can catapult your business to the next level. With deep insight and seasoned guests, we can provide you some guidance to get your where you want to be. Take a break and learn the steps to higher profitability. Reach out to us @FindtheGreen on Instagram and Twitter or Find The Green on Facebook. Email Jason at jrockhold@pga.com. Our goal is to help all businesses find better ways to connect with the customer, ultimately expanding the Lifetime Relationship with them and Top Line revenue for you.
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Business
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Marketing: Attracting Female Golfers
Find the Green : A Guide to Golf Management
19 minutes 56 seconds
6 years ago
Marketing: Attracting Female Golfers

Happy Tuesday!

Today, we are going to talk about what we need to do to attract more female golfers to the course.

Let's face it, golf has traditionally been a male dominated sport with female participation resting somewhere in the mid teens for many decades. 

However, times they are a changing.

Most recent numbers are showing golf participation for women increasing to 24% of total golfing population, but we are only half way to mirroring the actual population breakdown of the US (51% female, 49% male)


SO, what do we need to do to increase the connection with the female golfers?


I have dug into some articles from sources like the LPGA, Women on Course, and the NGF, plus, interviewed several female golfer to find out a little more about what women would like to see at the golf course.


Click Play to find out more!


Also, check out the FIND THE GREEN BLOG!(<-Click) We have expanded on the audio content and go into deeper detail to supplement the podcast.

As ALWAYS, thanks for listening! I am thankful for the opportunity to share some experiences with you through the podcast. Please feel free to reach out with subjects that you would like to hear, we might even have you on as a guest!

SO, as always, TELL A FRIEND, TELL 2 FRIENDS, TELL 8 FRIENDS and we can raise the waterline of the golf industry!

Have a great week!

Find the Green : A Guide to Golf Management
Find the Green: A Guide to Golf Management is your key to finding benchmarks and best practices that can catapult your business to the next level. With deep insight and seasoned guests, we can provide you some guidance to get your where you want to be. Take a break and learn the steps to higher profitability. Reach out to us @FindtheGreen on Instagram and Twitter or Find The Green on Facebook. Email Jason at jrockhold@pga.com. Our goal is to help all businesses find better ways to connect with the customer, ultimately expanding the Lifetime Relationship with them and Top Line revenue for you.