In this podcast episode, we are joined by Alex Falcon Huerta, the Founder of her own Accountancy practice, Soaring Falcon Accountancy, where she helps ambitious Tech businesses to launch into new markets. If that wasn't enough she launched a second business based in Sri Lanka, and has built a following on linkedin where she shares advice and authentic moments from her journey.

In this episode we talk about the right “Finance Tech Stack” - Alex discusses the importance of embracing technology in finance, and shares her lessons and recommendations on what solutions you need, and what tools she recommends.

She is a Digital accountant (Cloud First) and uses technology to streamline her work with clients and enable her to follow her other passion - Travel.

I thought Alex was a great person to talk about because she helps to put in a Tech Stack from scratch - often moving things from ad hoc spreadsheets and emails into systems.

When she started her career everything was still running on paper - so she's been involved in the transition from physical books, to desktop based solutions, to Cloud.

Overcoming Resistance to Technology Adoption and Alex shares Success Stories of Technology Implementation, Exploring New Technologies she's excited about for Finance, Favourite Productivity Hacks, and tech Products she's excited about that improve her day to day as a Founder & CEO.

Alex is hilarious, really amazing approach to finance & work, she's building 2 really impressive businesses but is super humble and authentic.

She also talks about a new group she's launching with some partners called the "Global Women's Accounting Influencers" Group

I hope you enjoy.

Useful Links 

Host: https://www.linkedin.com/in/siritchie/

Sponsor: https://www.blox.so/

Sponsor Linkedin: https://www.linkedin.com/company/blox-plan

Guest: https://www.linkedin.com/in/alexfalconhuerta

Guest website: https://www.soaring-falcon.co.uk/ 

Chapters

Introduction and Background

Transition to Cloud Technology

Benefits of Embracing Technology in Finance

Expanding Business Ventures

Integrating Travel with Career

Role of Technology in Finance Operations

Transition from Manual to Digital Accounting

Importance of User-Friendly Reporting

Finance Tech Stack for Different Business Sizes

Overcoming Resistance to Technology Adoption

Success Stories of Technology Implementation

Benefits of Technology for Finance Teams

Exploring New Technologies

Productivity Tools

Favorite Products and Collaboration

Go-to Productivity Hack

Dream Collaboration

Favorite Phrase or Quote

Data Visualization

Craziest Advice Given

Learning Spanish

Global Women's Accounting Influencers Group