In this episode, I’m going to be diving into the basics of small business marketing and how you can improve your overall operation, such as: - How to find your audience - The importance of controlling your online presence - Why you should consider blogging - Effectively capturing prospect information - Using email marketing to nurture your leads - Managing your client relationships with a CRM Any digital marketing advancements you make will have a noticeable impact on your business gr...
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In this episode, I’m going to be diving into the basics of small business marketing and how you can improve your overall operation, such as: - How to find your audience - The importance of controlling your online presence - Why you should consider blogging - Effectively capturing prospect information - Using email marketing to nurture your leads - Managing your client relationships with a CRM Any digital marketing advancements you make will have a noticeable impact on your business gr...
This week, we’re tackling the topic of digital transformation (DX). In this episode, I discuss the questions many brands have been asking in the wake of last year’s dramatic changes to the way we use—or misuse—technology to survive in what my team likes to call the “The Year of the Life Preserver.” The questions I hear and respond to on a daily basis and through my podcast are things like: Should we continue using the tools and apps we relied on to stay afloat when the world went rem...
Figuring It Out
In this episode, I’m going to be diving into the basics of small business marketing and how you can improve your overall operation, such as: - How to find your audience - The importance of controlling your online presence - Why you should consider blogging - Effectively capturing prospect information - Using email marketing to nurture your leads - Managing your client relationships with a CRM Any digital marketing advancements you make will have a noticeable impact on your business gr...
